Archive: consumer behavior

Boost agility and reduce risk with iterative testing. Learn how to vet ideas before production, pivot quickly, and implement effective testing strateg...

Discover how multivariate analysis (MVA) helps businesses identify patterns, optimize marketing, product development, and customer engagement strategi...

Discover how Gen Z's digital fluency and shifting priorities are reshaping business, marketing, and work. Adapting to these trends keeps companies rel...

Bridge the gap between traditional research and behavioral analysis to uncover deeper insights into emotions, motivations, and subconscious influences...

Discover how attachment styles improve patient-provider communication, enhance health outcomes, and reveal consumer behavior drivers for personalized ...

AI and machine learning transform market research with predictive analytics, sentiment analysis, and personalization for deeper consumer insights and ...

Stay ahead in insights and analytics by uncovering obscure trends with disruptive potential. Explore emerging opportunities to drive innovation and st...

Context is key in conjoint analysis. Learn strategies to enhance design, engagement, and data interpretation for real-world insights in online surveys...

AI is redefining customer centricity, enabling businesses to anticipate and meet consumer needs with precision.

Discover key consumer trends for 2025 shaped by tech, economic shifts, and societal changes, with predictions grounded in insights and data from 2024.

Market Research Dashboards provide real-time insights, track trends, and guide strategic decisions with data visualization, helping businesses stay co...

AI-powered conversations replace traditional surveys, offering dynamic interactions and deeper insights into consumer emotions and behavior for brands...

Channel your inner 5-year-old to innovate better! Use Associating, Questioning, Observing, Experimenting, and Networking for deeper insights and solut...

Explore global trends shaped by AI, climate change, and sociopolitical shifts, impacting society, conversations, and consumer behavior in the coming y...

Learn how data analytics helps businesses predict trends, analyze consumer behavior, and optimize strategies to drive growth, engagement, and competit...

Post-COVID, patients demand timely healthcare. With 1 in 5 considering switching PCPs over wait times, younger generations are especially losing patie...

AI revolutionizes market research, offering brands deep insights into consumer sentiment, trend prediction, and navigating emerging markets for proact...

Explore how inflation impacts consumer behavior, revealing why higher costs sometimes boost perceived value, challenging the simple price-demand relat...

Learn essential steps to build a resilient B2B marketing strategy that adapts to tech shifts, consumer changes, budget limits, and competitive pressur...

Explore the nuances of human behavior through the lens of behavioral science. Discover how perceived utility and context shape decisions beyond mere b...

Enhance your business with mystery shopping. Gain valuable insights on service quality and customer experience to boost satisfaction and loyalty effec...

Discover how market researchers can influence organizations by uncovering insights into evolving consumer behavior, especially among tech-savvy audien...

Discover the benefits of qualitative and quantitative methods. Learn how to leverage both approaches for insights into consumer behavior and industry ...

Learn how to implement predictive analytics in market research to forecast trends. Gain valuable insights for decision-making and uncover growth oppor...

Discover the impact of AI Washing on business and society. Learn about responsible AI applications and the importance of human input in this insightfu...

Understand the influence of western cultural perspective on consumer behavior frameworks and how to effectively engage with CALD audiences in Australi...

Discover how the Covid-19 pandemic has transformed consumer behavior, reshaping attitudes and purchase decision-making. Explore the lasting impact on ...

Learn the difference between "narrative" and "story" in behavioral economics and how it can help marketers connect with their audience and foster bran...

Discover the power of nostalgia in consumer decision making. Explore effective marketing strategies and consumer insight testing for the "nostalgia fa...

Discover the power of primary market research for your business strategies. Uncover valuable insights into consumer behavior, market trends, and oppor...

Discover the art of behavioral science strategies that aim to influence consumer behavior. Learn how even the most well-crafted nudges can be overlook...

Stay ahead of the evolving landscape with our brand trackers. Gain valuable insights into consumer behavior and market trends by using the right techn...

Stay informed on the lucrative business of alcohol consumption. From beer to spirits, learn about the significant growth in volume across global marke...

Learn about the significance of regulatory compliance and ethical data practices in driving industry growth and fostering consumer trust in the digita...

Explore the complex world of consumer behavior. Learn how time, social, physical, and emotional currencies influence purchasing decisions on our websi...

Elizabeth Kadrich, Future List Honoree, provides a unique approach that promotes adaptability to trends and practical insights in market research.