Archive: data privacy

Protect market research from malicious traffic with firewalls and traffic filtering. Analyze patterns, update systems, and train teams for data securi...

Learn the importance of sample size and fraud prevention in research. How optimal sampling enhances data reliability and fraud mitigation maintains in...

Learn how advanced AI algorithms are reshaping market segmentation. Understand the importance of balancing innovation with ethical data privacy practi...

Gain knowledge on effectively securing AI-driven online market research data through the implementation of encryption, data minimization, and conducti...

Discover how automation and IoT devices are transforming healthcare by providing real-time data for patient care and data-driven decision-making.

Discover the significance of user experience (UX) in overcoming these challenges and the crucial role of market research in enhancing the user experie...

As AI tools grow, it is crucial for researchers to assess data practices of vendors. By gaining insight, researchers can make better choices.

The loss of the “human touch” in digital marketing – and its future.

Text data can offer invaluable insight into a company’s performance.

Microsoft’s “listening-based” approach to social media user research.

The personal data economy shift and what it means for market research.

Interview with Nacho Racca and Lenny Murphy from the IIeX LatAm event.

The ripple effect of the GDPR on the market research industry.

How AI both revolutionizes and complicates the healthcare industry

Everything you need to know about Apple’s iOS 15 update.

Early stages of a new marketing ecosystem powered by personal data.

What are the GDPR implications for interviewers moving to video?

If you’re working off a strategy that doesn’t address data privacy concerns, rapid digitization, and your online presence, you’re behind the pack.

GRIT Future List honoree, Christopher South, tells us why his biggest accomplishment is also his biggest failure.

Some marketing data science directly competes with traditional marketing research areas and many marketing researchers may wonder what the future hold...

How we can incent and reward individuals for contributing to the data economy.

The playbook for helping clients make informed data decisions.

Market Researchers need to know to keep customers safe from harm.

Update the privacy and data protection policies made outdated by COVID.

Exclusive interview with GRIT Future List honoree, Amy Greenwood, Head of Research & Insight with FlexMR.

A reflection on the current state of data privacy laws.

4 solutions to common data issues.

An insider look into the C-Suite of SurveyGizmo.

7 tip to address increased privacy concerns.

A look into the rise of data scandals.

What the leaders of market research expect in 2020.

Learn how to utilize transparency to gain consumer trust and loyalty.

Twitter has become a hub for news and social interactions in the modern age.

Learnings from the first year of GDPR.

Think you have a hot take on industry happenings? Submit your article and be considered for the GreenBook blog.

A helpful set of guidelines to help in navigating research projects requiring HIPAA compliance.

How the digital transformation in personal data is reshaping the insights industry

Best practices for conducting data collection in Latin America to avoid critical mistakes, improve data quality, and save money.

How “California’s Mini GDPR” will impact market research in the US

A helpful infographic on the basics of EU’s new GDPR

Discussion on the opportunities, hype, and applications of blockchain in MR

Consumer concerns are driving brands to prove trustworthiness

Maintaining user personalization & eliminating data privacy concerns by ridding the need for clouds to compute

If only people turned their attention to the beneficial way data is used to meet their needs…