Data Quality, Privacy, and Ethics

Data quality ensures accuracy and reliability of collected data. Privacy safeguards personal information from unauthorized access or misuse. Ethics in data involves responsible collection, storage, and use, prioritizing individuals' rights and well-being.

Truth To Be Told: Five Realities About Online Sample That Compromise Data Quality
Data Quality, Privacy, and Ethics

Truth To Be Told: Five Realities About Online Sample That Compromise Data Quality

Explore five key truths about sampling, uncovering fraud, low-quality respondents, and transparency issues that have eroded data quality over two deca...

Karine Pepin

Karine Pepin

Co-Founder at The Research Heads

Latest

Rethinking Data Quality: Addressing the Industry’s Trust Deficit
Data Quality, Privacy, and Ethics

Rethinking Data Quality: Addressing the Industry’s Trust Deficit

Market research faces a trust gap due to data quality issues. A clearinghouse model and better participant experience can restore trust and elevate in...

Bob Fawson

Bob Fawson

CEO and Founder at Data Quality Co-op

How to Avoid Malicious Traffic in Your Market Research
Data Quality, Privacy, and Ethics

How to Avoid Malicious Traffic in Your Market Research

Protect market research from malicious traffic with firewalls and traffic filtering. Analyze patterns, update systems, and train teams for data securi...

Michael Chukwube

Michael Chukwube

Digital Marketer & Content Writer at StartUp Growth Guide

The Rising Issue of Bad Data in Online Surveys: Causes and Contributing Factors
Data Quality, Privacy, and Ethics

The Rising Issue of Bad Data in Online Surveys: Causes and Contributing Factors

Learn how market researchers are enhancing defenses and redesigning surveys to combat the growing threat of online fraud in data collection.

Sebastian Berger

Sebastian Berger

Head of Science at ReDem

How Poor Sample and Fraudulent Actors Degrade Research Quality and Credibility
Data Quality, Privacy, and Ethics

How Poor Sample and Fraudulent Actors Degrade Research Quality and Credibility

Learn the importance of sample size and fraud prevention in research. How optimal sampling enhances data reliability and fraud mitigation maintains in...

Ashley Shedlock

Ashley Shedlock

Senior Content Coordinator at Greenbook

5 Data Integration Mistakes and How to Avoid Them
Data Quality, Privacy, and Ethics

5 Data Integration Mistakes and How to Avoid Them

Explore data integration challenges and how to overcome them with proactive these strategies. Overcome data integration challenges and provide proacti...

Lucy Manole

Lucy Manole

Content Writer at Marketing Digest

Beyond the Horizon: Forming a Vision for the Future of Research with Melanie Courtright
Greenbook null

Greenbook

Editorial Team at Greenbook

Fintech Marketing Insights: Leveraging Predictive Analytics
Research Technology (ResTech)

Fintech Marketing Insights: Leveraging Predictive Analytics

In the rapidly evolving fintech industry, marketing plays an indispensable role, not just as a promotional tool but as a crucial component of survival...

MG

Mike Gunion

VP for Sales & Marketing at Infinit-O

Rethinking Data Quality: Addressing the Industry’s Trust Deficit
Data Quality, Privacy, and Ethics

Rethinking Data Quality: Addressing the Industry’s Trust Deficit

Market research faces a trust gap due to data quality issues. A clearinghouse model and better participant experience can restore trust and elevate in...

Bob Fawson

Bob Fawson

CEO and Founder at Data Quality Co-op

How to Avoid Malicious Traffic in Your Market Research
Data Quality, Privacy, and Ethics

How to Avoid Malicious Traffic in Your Market Research

Protect market research from malicious traffic with firewalls and traffic filtering. Analyze patterns, update systems, and train teams for data securi...

Michael Chukwube

Michael Chukwube

Digital Marketer & Content Writer at StartUp Growth Guide

The Rising Issue of Bad Data in Online Surveys: Causes and Contributing Factors
Data Quality, Privacy, and Ethics

The Rising Issue of Bad Data in Online Surveys: Causes and Contributing Factors

Learn how market researchers are enhancing defenses and redesigning surveys to combat the growing threat of online fraud in data collection.

Sebastian Berger

Sebastian Berger

Head of Science at ReDem

How Poor Sample and Fraudulent Actors Degrade Research Quality and Credibility
Data Quality, Privacy, and Ethics

How Poor Sample and Fraudulent Actors Degrade Research Quality and Credibility

Learn the importance of sample size and fraud prevention in research. How optimal sampling enhances data reliability and fraud mitigation maintains in...

Ashley Shedlock

Ashley Shedlock

Senior Content Coordinator at Greenbook

5 Data Integration Mistakes and How to Avoid Them
Data Quality, Privacy, and Ethics

5 Data Integration Mistakes and How to Avoid Them

Explore data integration challenges and how to overcome them with proactive these strategies. Overcome data integration challenges and provide proacti...

Lucy Manole

Lucy Manole

Content Writer at Marketing Digest

Beyond the Horizon: Forming a Vision for the Future of Research with Melanie Courtright
Greenbook null

Greenbook

Editorial Team at Greenbook

Fintech Marketing Insights: Leveraging Predictive Analytics
Research Technology (ResTech)

Fintech Marketing Insights: Leveraging Predictive Analytics

In the rapidly evolving fintech industry, marketing plays an indispensable role, not just as a promotional tool but as a crucial component of survival...

MG

Mike Gunion

VP for Sales & Marketing at Infinit-O

Industry Insights from Partners

Empowering Decision Intelligence through Enriched User Experience

Partner Content

Empowering Decision Intelligence through Enriched User Experience

As the Senior Vice President of Jasper Colin, I have had the privilege of witnessing the rapid advancements that have reshaped the market research ind...

JM

Josh Monroe

SVP, Client Development & Strategy at Jasper Colin

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