Knowledge Management

Explore knowledge management's pivotal role in the insights industry. Discover how it empowers professionals, democratizes data access, and catalyzes innovation in market research.

How to Secure Budget for Your Insights Engine
Knowledge Management

How to Secure Budget for Your Insights Engine

One of the best investments any company striving to be more customer-centric can make is an insights engine. A Harvard Business Review article describ...

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

Latest

When to Rethink Your Insights Management Strategy
Knowledge Management

When to Rethink Your Insights Management Strategy

If a tree falls in a forest, does it make a sound? And if an insights team throws their research into a shared drive or email thread, does anybody see...

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

Why an Insights Engine Is Essential to Business Resilience
Consumer Behavior

Why an Insights Engine Is Essential to Business Resilience

If there’s one theme many of us are encountering in budget planning for 2023, it’s that we need to be prepared to both increase efficiency and make sm...

Jordan Slabaugh

Jordan Slabaugh

CMO at Bloomfire

3 Ways to Improve Cross-Functional Knowledge Flow
Knowledge Management

3 Ways to Improve Cross-Functional Knowledge Flow

Compared to companies with a lower level of insights maturity, advanced insights-driven businesses are more likely to report enviable revenue growth, ...

Jordan Slabaugh

Jordan Slabaugh

CMO at Bloomfire

How to Communicate the Value of Market Research
Data Quality, Privacy, and Ethics

How to Communicate the Value of Market Research

Clear communication of the ROI of insights and the benefits it brings.

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

How to Sustain a Culture of Insights-Sharing
Data Quality, Privacy, and Ethics

How to Sustain a Culture of Insights-Sharing

Best practices to build and sustain a culture of insights-sharing.

Emma Galdo

Emma Galdo

Director of Customer Success at Bloomfire at Bloomfire

Building Positive Feedback Loops Into Your Insights Engine
Data Quality, Privacy, and Ethics

Building Positive Feedback Loops Into Your Insights Engine

Harnessing feedback from employees to improve your insights engine.

Jordan Slabaugh

Jordan Slabaugh

CMO at Bloomfire

The Skills Your Team Needs to Power Your Insights Engine
Knowledge Management

The Skills Your Team Needs to Power Your Insights Engine

Skills you need to increase the impact of your insights

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

When to Rethink Your Insights Management Strategy
Knowledge Management

When to Rethink Your Insights Management Strategy

If a tree falls in a forest, does it make a sound? And if an insights team throws their research into a shared drive or email thread, does anybody see...

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

Why an Insights Engine Is Essential to Business Resilience
Consumer Behavior

Why an Insights Engine Is Essential to Business Resilience

If there’s one theme many of us are encountering in budget planning for 2023, it’s that we need to be prepared to both increase efficiency and make sm...

Jordan Slabaugh

Jordan Slabaugh

CMO at Bloomfire

3 Ways to Improve Cross-Functional Knowledge Flow
Knowledge Management

3 Ways to Improve Cross-Functional Knowledge Flow

Compared to companies with a lower level of insights maturity, advanced insights-driven businesses are more likely to report enviable revenue growth, ...

Jordan Slabaugh

Jordan Slabaugh

CMO at Bloomfire

How to Communicate the Value of Market Research
Data Quality, Privacy, and Ethics

How to Communicate the Value of Market Research

Clear communication of the ROI of insights and the benefits it brings.

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

How to Sustain a Culture of Insights-Sharing
Data Quality, Privacy, and Ethics

How to Sustain a Culture of Insights-Sharing

Best practices to build and sustain a culture of insights-sharing.

Emma Galdo

Emma Galdo

Director of Customer Success at Bloomfire at Bloomfire

Building Positive Feedback Loops Into Your Insights Engine
Data Quality, Privacy, and Ethics

Building Positive Feedback Loops Into Your Insights Engine

Harnessing feedback from employees to improve your insights engine.

Jordan Slabaugh

Jordan Slabaugh

CMO at Bloomfire

The Skills Your Team Needs to Power Your Insights Engine
Knowledge Management

The Skills Your Team Needs to Power Your Insights Engine

Skills you need to increase the impact of your insights

Madeline Jacobson

Madeline Jacobson

Senior Content Marketing Manager at Bloomfire

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