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Marketing Analytics
Marketing analytics involves measuring, analyzing, and interpreting marketing performance to optimize ROI and effectiveness. Utilizing data from various sources, it helps marketers make informed decisions, tailor strategies, and predict future trends.
Gain & Retain®
Now that I have your ATTENTION! Part Three
Firstly, here is a quick thumbnail of Part One and Part Two. Part One was about attention as it related to the human processing of marketing communica...
Ken Roberts
Chief Innovation Officer at Forethought
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