Marta Villanueva

Marta Villanueva

President and Founder at NuThinking, Inc.

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What's Broken in Hispanic/Latino Research and What It's Costing Brands
Focus on LATAM

What's Broken in Hispanic/Latino Research and What It's Costing Brands

9 min read

Hispanic/Latino consumers are driving U.S. growth, but many research systems still flatten their complexity. Here’s where that breaks down and what th...

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