Karen Lynch

Karen Lynch

Chief Programming Officer at Greenbook

Karen Lynch is Chief Programming Officer at Greenbook, where she shapes the company’s editorial and content strategy, leads event programming, and hosts several podcasts across the Greenbook podcast network. Before joining Greenbook, she spent 30 years as a full-time qualitative researcher while also building a career as a writer, earning bylines in mainstream consumer magazines, online publications, and popular anthologies. Today, she brings those perspectives to her work at Greenbook, helping shape conversations around insights, AI, innovation, and the future of the industry.

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How AI Agents Are Changing Market Research in 2026
The Exchange

How AI Agents Are Changing Market Research in 2026

AI is transforming research, data ownership, and decision-making. Explore agentic workflows, first-p...

Latest from Karen Lynch

 AI Agents Are Changing Everything. Are Insights Firms Ready?
The Exchange

AI Agents Are Changing Everything. Are Insights Firms Ready?

With IIEX Europe approaching, explore the forces reshaping insights—from agentic AI and industry dis...

Louis Russell on Curiosity, Leadership, and Preserving Human Expertise in the Age of AI
Future List Honorees

Louis Russell on Curiosity, Leadership, and Preserving Human Expertise in the Age of AI

Future List Honoree Louis Russell discusses leadership, AI, and preserving human expertise in the future of market research.

The Future Role of Communications Is Taking Shape
Artificial Intelligence and Machine Learning

Partner Content

The Future Role of Communications Is Taking Shape

Communications teams face rising pressure to prove impact. As AI accelerates content, data-driven insights are becoming essential for defensible decis...

The Infrastructure Shift: Why Everyone's Buying Data Companies
The Exchange

The Infrastructure Shift: Why Everyone's Buying Data Companies

Major deals are reshaping data. From identity resolution to retail intelligence, the shift is toward...

The AI Shift No One Saw Coming: From Software to Services
The Exchange

The AI Shift No One Saw Coming: From Software to Services

The research and CX industry is shifting fast as AI reshapes analytics, enterprise platforms, and ho...

Valentina Pina on Curiosity, Human Understanding, and the Future of AI in Insights
Future List Honorees

Valentina Pina on Curiosity, Human Understanding, and the Future of AI in Insights

Future List Honoree Valentina Pina shares perspectives on AI, empathy, and building a more inclusive future for insights.

Top Authors

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Z Johnson

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