Greg Streatfield

Greg Streatfield

Founder Knowsis

Greg Streatfield is founder of Knowsis, a Cape Town-based decision intelligence consultancy, with 20+ years in research and analytics including TNS/Kantar, dunnhumby and Ogilvy

Want to publish with us?

The Segment Describes. The Persona Decides
Behavioral Science

The Segment Describes. The Persona Decides

Discover how outcome-driven segmentation can reveal what drives behavior and turn customer segments into actionable decisions.

Top Authors

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

787 articles

author bio

Karen Lynch

Karen Lynch

Editor-in-Chief at Greenbook

380 articles

author bio

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

128 articles

author bio

Ashley Shedlock

Ashley Shedlock

Content Producer at Greenbook

94 articles

author bio

Edward Appleton

Edward Appleton

Director Global Marketing at Happy Thinking People

49 articles

author bio

Colin Wong

Colin Wong

Principal Consultant at Insights Heroes

27 articles

author bio

William Leach

William Leach

Founder / Mindstate Group at Mindstate Group

22 articles

author bio

Jamin Brazil

Jamin Brazil

Chairman & CEO at HubUX

21 articles

author bio

Want to publish with us?

Sign Up for
Updates

Get content that matters, written by top insights industry experts, delivered right to your inbox.

67k+ subscribers