4.9

Based on 5 ratings

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Starlight Analytics

New York, New York

Consulting

Quantitative Research

Full Service

The #1 PRODUCT RESEARCH company. Let us help identify your target consumers, measure purchase intent, define pricing, and sell-in/out with confidence.

Why choose Starlight Analytics

Product Insights Experts

Deep Industry Expertise

Client Service Obsessed

Quick Turnaround Times

100% US-based Staff

VISIT OUR WEBSITE

WEBSITE

www.starlightanalytics.com

Send an Email

PHONE

(908) 219-7978

SOCIAL MEDIA

About

Services

Reviews

About

Our small boutique agency firmly believes that winning products start with consumer insights and are here as your partner as you go-to-market so you can do so with precision and confidence.

The team is 100% US-based and has provided insights that have helped to launch and refine some of the world's most well-known and widely used physical and digital products.

How we help:

- Concept / pricing research

- Market sizing / segmentation

- Feature prioritization / refinement

- Branding/naming/communication testing

- Product whitespace identification

- Competitive landscape assessments

Proudly serving any / all industries that bring physical or digital products to end-use consumers. Direct or through wholesale channels.

INFO

International capabilities

United States of America, Canada, United Kingdom, Australia, China, Germany, Austria, Belgium, Brazil, France, Ireland, New Zealand, Portugal, Spain, Switzerland, Netherlands

Key personnel

Paula Fernandez

Head of Client Success

Services

Explore Market Research Specialties, Industries, Markets and Business Issues covered by this company.

Endorsed by clients

Business Issue: Brand / product / service launch

Packaging Testing

Product Market Research

Brand Equity Research

Business Issue: Brand repositioning

Business Issue: Gain new customers

Business Issue: Increase market share

Featured expert

Business Issue: Brand / product / service launch

Consumer Market Research

Foods & Nutrition [market sector expertise]

Full Service Market Research

Full Service Quantitative Market Research

Market Research Consultants

Online Surveys

Business Issues

Business Issue: Brand / product / service launch

Business Issue: Brand repositioning

Business Issue: Defend market share

Business Issue: Defend price premium

Business Issue: Defend sales, volume

Business Issue: Develop, revitalise market

Business Issue: Gain new customers

Business Issue: Increase market share

Business Issue: Increase sales, volume

Research Solutions

Consumer Market Research

Packaging Testing

Price & Pricing Research

Product Market Research

Product Testing

Advertising Concept Testing

Advertising Copy Testing - Digital Media

Advertising Research

B2B Research with Small Businesses & Startups

Brand Equity Research

Brand Identity Research

Brand Positioning Research

Concept Development Research

Concept Optimization Research

Concept Testing

Consumer Attitude & Usage Research

Consumer Purchase Behavior Research

Crowdtesting

Customer Loyalty Research

Customer Problem Detection / Dissatisfaction

Customer Satisfaction Research

Idea Generation

Market Measurement & Evaluation Studies

Market Segmentation

Naming Research & Name Development

New Product Post-Launch Tracking

Package Development Research

Price Elasticity Analysis

Product Development Research

Product Optimization Research

Psychographic Research

Psychological / Motivational Research

Shopper Insights

Shopper Journey Mapping

Strategic Market Research

Test Marketing

User Testing

Industries & Demographics

Foods & Nutrition [market sector expertise]

Advertising Agencies [market sector expertise]

Agriculture & Agribusiness [market sector expertise]

Alcoholic Beverages [market sector expertise]

Apparel & Clothing [market sector expertise]

Automotive [market sector expertise]

Beverages [market sector expertise]

Candy & Confectionery [market sector expertise]

Cannabis & CBD [market sector expertise]

Casinos & Gambling [market sector expertise]

Computer Hardware [market sector expertise]

Computer Software [market sector expertise]

Consumer Durables [market sector expertise]

Consumer Services [market sector expertise]

Cosmetics & Beauty Aids [market sector expertise]

e-Commerce [market sector expertise]

Education [market sector expertise]

Electronics [market sector expertise]

Entertainment Industry [market sector expertise]

Environment & Sustainability [market sector expertise]

Exercise & Fitness [market sector expertise]

Fragrance Industry [market sector expertise]

Gaming & Gamers [market sector expertise]

Hospitality & Hotels [market sector expertise]

Household Products [market sector expertise]

Lawn & Garden [market sector expertise]

Leisure [market sector expertise]

Market Research Solutions for New Products

Market Research with Generation Y - Millennials

Market Research with Generation Z

Movies / Streaming / TV Market Research

Packaged Goods [market sector expertise]

Personal Care Items [market sector expertise]

Pet Owners / Foods / Supplies [market sector expertise]

Technology [market sector expertise]

Toys & Games [market sector expertise]

Transportation [market sector expertise]

Travel & Tourism [market sector expertise]

Research Services

Full Service Market Research

Full Service Quantitative Market Research

Market Research Consultants

Online Surveys

Social Listening & Analytics

Reviews

4.9

Based on 5 ratings

Client Service

Ease of Working With

Project Management

Quality

Timeliness

Understands My Business

Value for Price

5 client ratings

Featured

“

Chris and his team at Starlight Analytics helped us uncover critical consumer insights, allowing us to expand our territory and optimize our go-to market strategy. Their work was of tremendous value, delivered early, and under budget. I highly recommend working with them and would gladly collaborate with them again.

Michelle S

Manager, Healthcare, 51 - 100 employees

Featured

“

"Starlight Analytics is a great company that provided us with valuable data that ultimately helped us secure a lucrative brand deal. Their insights were instrumental in our success, and we highly recommend their services to others."

Verified Client

Product Marketing Analyst, Manufacturing, 2500 or more employees

Featured

“

Chris and the Starlight team did a great job of finding out our pain points, asked the right questions around what to solve, and did a deep dive to find out more about our customer. In turn, the insights were data-driven-yet-human at the same time, and their suggested actions were specific and actionable, and contributed to a more intentional strategy. They are thorough, thoughtful and direct.

Verified Client

Founder / Head of Operations, Food & Beverage, 2500 or more employees

Featured

“

Working with Chris and the team at Starlight Analytics was a game-changer for our re-brand project. Their prompt response and dedication to meeting tight deadlines made all the difference. The insights provided were instrumental in shaping our future strategies. Highly recommend their services!

Verified Client

Social & Digital Strategist, Consumer Goods, 101 - 500 employees

Featured

“

Starlight Analytics is a talented and thoughtful market research firm, who rapidly understood our product and what we were hoping to achieve. They stepped up through the process and quickly put together the interview questions and qualitative surveys. Their ability to synthesize findings and unlock insights has been very impressive. I'd wholeheartedly recommend them, and work with them again.

Verified Client

CEO, Healthcare, 5 - 10 employees

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