Qualitative research delves deep into consumer behavior, exploring emotional and psychological drivers. Qualitative research focus group moderators play a crucial role in guiding discussions to reveal valuable insights by asking probing questions and listening actively. Combining qualitative research with focus groups creates synergy for real-time interaction and exploration of perceptions. The trend in focus group moderation is moving towards more inclusive online platforms, like virtual focus groups, offering flexibility without losing the essence of traditional interactions.
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Featured expert
CASA Demographics specializes in qualitative research services, offering expert moderation for diverse market segments. Our team excels in multilingual and culturally attuned insights, delivering timely, reliable results for businesses seeking in-depth understanding of Hispanic, Latino, Asian-American, and other niche consumers.
Why choose CASA Demographics
Decades of Qual Expertise
Diverse 546,000+ US Panel
Truly Nationwide Reach
MBA & PhD-led Researchers
Multilingual Moderation
Featured expert
Passionate about uncovering insights, we specialize in qualitative services with expert moderators. From focus groups to ethnographies, we engage diverse audiences using creative techniques to explore brand perceptions and deliver actionable recommendations. Serving NYC and Greater Boston.
Why choose SperlingQual, Inc.
Deep strategic experience
Empathy-driven moderating
Creative storytelling
Insights -> brand action
Really nice, smart pple!
Featured expert
Expert qualitative services specializing in skilled moderation for focus groups, in-depth interviews, and ethnographies. With over 25 years of market research experience, our seasoned moderators deliver high-quality insights to drive your business forward.
Why choose The Research Department
Wide range of experience
Reasonably priced
Insightful reports
Easy to work with
Featured expert
Current Forward is a consumer insights firm specializing in qualitative research and expert moderation services. We partner with brands like Pepsi and Tinder to deliver memorable audience insights, empowering teams to transform data into actionable strategies for growth.
Why choose Current Forward
Gen Z Specialists
UX Researchers
Qualitative Experts
Curated, dedicated team always includes founders
Memorable, actionable presentations
Leading online webcam qual platform provider and nationwide recruiter. Full-Suite Consulting for both qualitative and quantitative research.
Why choose Limelight Insights by Shugoll
Online webcam platform
Policy leader recruiting
Qual & Quant experts
Cover DC, MD & VA & U.S.
Online moderation experts
Full service market and sensory research firm specializing in Focus Groups, CLTs, i-HUTs, and more.
Why choose RDTeam South LLC dba Concepts in Focus
Woman Owned
25+ Years Experience
Multiple Locations
Impeccable Recruiting
Client Recommended
Focus Crossroads, recruitment experts and one of Northern NJ's top-rated qualitative facilities, conveniently located in the NYC Metro Area.
Why choose Focus Crossroads - East Rutherford, NJ
B2B recruitment experts
Conveniently-located
Access diverse consumers
Top-rated facility
Recruits healthcare pros
Proudly Australian, Globally Connected
Why choose Ekas Marketing Research Services
HealthCare Professionals
Qual and Quant
Sensory Testing
Global HCP
Fieldwork only
Consider us your one-stop, full service, custom market research department!
Why choose Advantage Research, Inc.
Full-service research
Creative custom solutions
Partner, not a vendor
Advanced methodologies
Experienced moderators
Creating an immersive space for clients and consumers to gain valuable insights, fuel brand growth, and enjoy a rewarding research journey.
Why choose Insights in Marketing
ENGAGE CONNECT HAVE FUN!
ADAPTABLE AND AGILE
SMART AND STRATEGIC
DEPENDABLE AND DILIGENT
WE MAKE YOU LOOK GOOD
Specialists in Qual & Quant. FGD facilities, one way viewing mirror, live streaming facilities. Consumer, Healthcare, Mystery Shopping, B2B, B2C etc.
Why choose Realistic Management Consultancy
Knowledge of our Markets
F2F & Virtual Fieldwork
Specialist in Qual & Quant
Clients matter to us
Innovative
Discuss serves the world’s leading brands & agencies with a purpose-built research platform for uncovering consumer insights & scaling human empathy.
Why choose Discuss
Designed by researchers
Central hub for qual research
Unlimited research model
GenAI to scale insights
Global capabilities
Marketing research & communications consultancy led by moderator/creative facilitator with 20+ years experience and unique background in law & comedy
Why choose Engel Research Partners
20+ yrs, 2000+ FGs/IDIs
Creative + analytical
Seeks the human insights
Driven by your success
Plays well w/ others
Wyckoff Partners elevates the qualitative research experience through a focus on decoding the meaning of human interactions in research settings.
Why choose Wyckoff Partners
Focus on actionability
World class design
Seamless project mgmt
Expert moderating
Visually-engaging reports
International qualitative boutique consultancy specializing in ethnography as well as online and conventional qualitative methods, with a senior team
Why choose Insight Culture
One stop shop for Europe
International senior team
Cross-cultural expertise
Qualitative specialists
Your sparring partners