Editor’s note: Liquid Death … what a disruption to the bottled water category! After seeing it for the first time, I did some research into the brand’...
Recently we wrote about the implication of the QuestionPro and Digsite M&A deal, calling it a key signal in the next phase of the “Platformification o...
For the past few months, I’ve been primarily focused on the GreenBook Podcast as the primary vehicle for discussions regarding insights and analytics ...
Exploring how, when, and why we choose our religion.
Interview with Ivana Taylor, a small business and marketing expert.
Interviewing Brian Palmer of the Post-War Generation.
Sitting down with VP of Consumer Insights & Business Strategy at BET.
Discussing iMotions’s acquisition and nonconscious measurement tech.
An interview with Alex Hunt, CEO of Behaviorally, and Crispin Beale, Behaviorally’s newly minted president.
The personal data economy shift and what it means for market research.
Interview with Nacho Racca and Lenny Murphy from the IIeX LatAm event.
A discussion on panel sample with market research industry leaders.
Talking COVID-19, Gen Z, TikTok, and the music industry.
A discussion on career changes and the future of market research.
Building businesses from start-up to growth phase.
Launch innovative tools that drive impact and ROI for global insights.
Adopt the form factor of mobile to ensure questions.
How reducing the number of clients by 90% doubled their revenue.
Examine the diversity of consumer research in South Asia.
Colin Wong talks about his biggest research lessons, tech impacts, and industry trends.
Insights success at the top children’s educational toy company.
GRIT Future List honoree, Melissa Ferere, gives her younger self great advice about her credentials.
Success in taking a “seat at the table” in marketing insights.
Rudly Raphael sits down with Ed Szofer to discuss the benefits, challenges, company culture and CSR, as it relates to managing a global operation.
GRIT Future List honoree, Konstantin Morjan, shares advice for starting a career in insights.
As we all know, some insight organizations have more impact on their clients and companies than others. This podcast focuses on those organizations t...
Lenny Murphy sits down with Sascha Eder, CEO of NewtonX.
GRIT Future List honoree, Beth Rogers, shares her thoughts on the future of data science and the skills new professionals need to master.
GRIT Future List honoree, Manuela Isliker, tells the three things she looks for when hiring for an insights role.
Lisa Courtade’s definition of success for the insights organization is ‘impact’.
The evolution of the market research industry and his tips for becoming a successful entrepreneur.
GRIT Future List honoree, Katrin Krüger, tells us why online qual options can inspire infectious enthusiasm from participants and clients.
GRIT Future List honoree, Christopher South, tells us why his biggest accomplishment is also his biggest failure.
The ins and outs of communications and the importance of promoting diversity in the workplace.
GRIT Future List honoree, Laarni Paras shares how she pays it forward.
GRIT Future List honoree, Lance Worley explains why “we ‘should’ know everything our company knows.”
Brands’ approach to consumer intelligence has undergone a transformation.
How Ambika started her consultancy the year the world collapsed.
Desirée Rogers shares the challenges facing Black-owned businesses and her approach to becoming an effective leader.
“You may be green to the career world, but no one knows culture better than you,” Lynzie gives solid advice to new professionals.
“Culture and team are everything.” Adriana shares advice for new entrepreneurs and why her community platform is the future of research.
GRIT Future List honoree, Andrés Carriles explains why good leaders don’t have comfort zones.
“There is a lot of enthusiasm and appetite for using technology and using technology with insights.” Carol shares her thoughts on the 3 A’s creeping u...
GRIT Future List honoree, Julia Görnandt, tells us about her passion for pottery and why she loves German Election reporting.
Why questionnaires should stop thinking like a needy boyfriend and start thinking like an actual consumer.
“Good insights professionals know the business so well that they can translate research findings to company growth.”
Step aside, Emily in Paris. Nikki Lavoie talks to Lenny Murphy about how she went from research consulting agencies in New Hampshire to founding MindS...
We’re all familiar with the idea that leaders should lead by action rather than by instruction. Lauren Murphy explains why she thinks good leadership ...
Anne-Sophie Damelincourt shares her thoughts on the impact COVID had on the insights industry and why she’s running to be president of ESOMAR.
GRIT Future List honoree, Mary Eapen shares how she overcame self-doubt and why fostering a culture of continuous learning within a team is a must for...