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Competitive Intelligence
Competitive intelligence involves gathering and analyzing information about competitors to gain a strategic advantage. It helps businesses anticipate market shifts, make informed decisions, and stay ahead in the industry.
Online Market Research Tips for Beginners
5 min read
Market research is one of the critical elements of any business. Without it, your organization could fall and have to deal with various implications, ...
Oliver Morris
AI and Tech Writer at Plat.AI
Latest
Interview with John Dick, Founder and CEO of CivicScience
20+ min read
Early stages of a new marketing ecosystem powered by personal data.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
‘Living’ Brands: Getting Macs and Avoiding Noids
6 min read
In advertising, personification can say what words can’t.
James Forr
Head of Insights at Olson Zaltman
The Rising Cost of Education Today
4 min read
Are educational costs a barrier to entering the MR industry?
Rudly Raphael
CEO/Founder at Eyes4Research
Classifying CX Initiatives – Part Two Competitive Parity
4 min read
Why you need to keep your offer contemporary to remain competitive.
Ken Roberts
Chief Innovation Officer at Forethought
Classifying CX Initiatives – Part One
2 min read
Do your CX initiatives focus on these three core areas?
Ken Roberts
Chief Innovation Officer at Forethought
5 Considerations When Switching Brand Tracking Providers
9 min read
When your business needs change, sometimes that means it’s time for your brand tracker to change as well.
Divya Shroff
Sr. Product Marketing Manager at SurveyMonkey
The Future of Work in Focus
7 min read
Americans resoundingly want a hybrid work model – and 40% will consider leaving their job if asked to return to offices full time.
Ron Ruffinott
VP, Head of Research Solutions at Toluna
Interview with John Dick, Founder and CEO of CivicScience
20+ min read
Early stages of a new marketing ecosystem powered by personal data.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
‘Living’ Brands: Getting Macs and Avoiding Noids
6 min read
In advertising, personification can say what words can’t.
James Forr
Head of Insights at Olson Zaltman
The Rising Cost of Education Today
4 min read
Are educational costs a barrier to entering the MR industry?
Rudly Raphael
CEO/Founder at Eyes4Research
Classifying CX Initiatives – Part Two Competitive Parity
4 min read
Why you need to keep your offer contemporary to remain competitive.
Ken Roberts
Chief Innovation Officer at Forethought
Classifying CX Initiatives – Part One
2 min read
Do your CX initiatives focus on these three core areas?
Ken Roberts
Chief Innovation Officer at Forethought
5 Considerations When Switching Brand Tracking Providers
9 min read
When your business needs change, sometimes that means it’s time for your brand tracker to change as well.
Divya Shroff
Sr. Product Marketing Manager at SurveyMonkey
The Future of Work in Focus
7 min read
Americans resoundingly want a hybrid work model – and 40% will consider leaving their job if asked to return to offices full time.
Ron Ruffinott
VP, Head of Research Solutions at Toluna
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