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Catherine Gutierrez
VP of Marketing MFour Mobile Research
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Missing: Why Fractured Data Is Killing Market Research
What does the massive consolidation in the MR industry indicate?
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Reopening: 15 Months of COVID Shopping Trends
When asked, 66% of buyers say they prefer to shop in-store, over both online and curbside delivery.
Coke vs Pepsi: Modern Day Cola Wars
It’s 2021 and the Cola Wars are back!
Here’s Why 49% Buy Luxury Products in a Pandemic
Learn how the finance industry can fight back with better insights.
In-store vs Online Shopping: Where and What Consumers Buy
Can you guess what consumers said was the most important factor when deciding on a big purchase?
Amazon Prime vs. Walmart Plus—Who Will Win?
They have the bricks but will they get the clicks? Should Amazon be threatened by Walmart’s new membership program? Yes.
Redefining Customer Experience: Why 67% Look for Safety Before Shopping
4 ways to directly impact the customer experience.
COVID-19: Where and What Customers are Buying
The impact of COVID-19 on consumer spending.
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