Archive: online communities

Discover how Brazil's unique online behavior presents distinct opportunities for brands to engage effectively and stand out in a dynamic digital marke...

Improving B2B relationships in the post-Covid world.

Discussing how to find the right respondents for your market research.

Understand the impact of the unfolding EV revolution on communities, brands, and public consciousness.

GRIT Future List honoree, Mark David Alvarez, tells us about his quest to champion digital research in a highly face-to-face research-centric market.

Once believed to be a minor player, online communities have become a central pillar of an effective research strategy.

Market research online communities can deliver unbeatable insights instantly and provide great ROI.

Maru/Matchbox created a private online insight community for Nestlé USA

Engagement-driven, social approach to online product testing.

Learn about three technology trends that are changing the effectiveness of qualitative research and delivering actionable consumer insights.

Ray Poynter details the adoption level of 21 emerging research technologies as an excerpt from the forthcoming Q3/Q4 2016 GRIT Report.

Two out of the top 3 trends in market research repeatedly reported by Greenbook’s GRIT report are social listening and online communities.

In addition to being a source of innovation and inspiration for marketing, online communities can benefit your business in many other ways.

Three steps to make your consumer collaboration a real success in the long run.

An early look at the adoption of new research methodologies section from the upcoming GRIT Report.

We just saw a significant glimpse of the future of market research in the Communispace/Promise deal.

For this report, we wanted respondents to take a more general view on potential future changes in the research industry.

An interview with Elias Veris and Filip De Boeck of InSites Consulting ahead of Market Research in the Mobile World.

I’m happy to see that experienced researchers are enthusiastically embracing the opportunities that exist today.

How can we improve on the undoubted utility of EFM tools while at the same time better harnessing social media?

Andrew Reid, Founder and President of Vision Critical, discusses transforming his company and the market research industry.

Announcing the Market Research in the Mobile World Conferences in Europe, the U.S., and Asia Pac in 2012! Starting with the European Conference in Ap...

A sneak peak at the Summer 2011 Greenbook Research Industry Trends report, looking at the top emerging research techniques.

Technical advancements, driven by today’s social consumer, are changing the way we conduct qualitative research.

An interview with Jill Chiara of Forrester on the key drivers of change and implications for the market research industry.

Carrie Robbins explores the current accepted best practices and deciphers what it all means to the research industry.

It’s a given that within online qualitative research (blogs, video diaries, forums, chat, etc), researchers get the opportunity to hear consumers talk...

Some recent sharings and an upcoming panel discussion webinar on the future of market research.

Where does Market Research stand in the midst of all this innovaation and is Market Research truly innovating?

Bill Weylock’s account of the presentations from the first day of The Market Research Event.

Robert Moran shares the key takeaways and best practices from the BBC Global Minds MROC created by Vision Critical.

Some musings from Robert Moran the night before The Market Research Event officially begins.