Archive: consumer trends

Discover key consumer trends for 2025 shaped by tech, economic shifts, and societal changes, with predictions grounded in insights and data from 2024.

Explore global trends shaped by AI, climate change, and sociopolitical shifts, impacting society, conversations, and consumer behavior in the coming y...

Brazil’s first EV factory marks a major leap in the global EV industry. Discover the impact of this innovation on Brazil's role in the electric vehicl...

Discover the origins of the teenager concept and its impact on consumer culture. Explore how historical events shaped today's youth market and spendin...

Discover how the Covid-19 pandemic has transformed consumer behavior, reshaping attitudes and purchase decision-making. Explore the lasting impact on ...

Gain a competitive edge in the consumer goods industry with effective market research strategies. Understand consumer behavior and how to use data ana...

Stay ahead of the evolving landscape with our brand trackers. Gain valuable insights into consumer behavior and market trends by using the right techn...

Stay informed on the lucrative business of alcohol consumption. From beer to spirits, learn about the significant growth in volume across global marke...

Learn about the significance of regulatory compliance and ethical data practices in driving industry growth and fostering consumer trust in the digita...

Explore the vibrant world of Latin American music, social media, and fashion, and stay ahead of evolving consumer behavior with this cultural trend an...

Discover must-reads for consumer insights and market research professionals in this curated list of articles filled with practical insights and emergi...

Editor’s note: While EchoMR is hosting this expert channel and generously sharing their strategic plan with us, we welcome related content from other ...

Editor’s Note: In the fall of 2022, GreenBook’s IIEX Health event took place in Philadelphia, bringing both useful and inspiration content to insights...

If there are two things that characterize modern Western culture, and American culture in particular, it’s technology and consumerism. There’s no doub...

Amazon may have begun as a niche online bookseller but it quickly became the fastest growing ecommerce and tech platform. Today, Amazon and the intern...

Discover strategies to maximize the value of your research and stay ahead in challenging economic times.

Since their inception in the early 20th century, Hollywood and the film industry have been major drivers of consumer pop culture. There’s no doubt tha...

It has been an especially tough few years for the travel and tourism industry. It was, after all, ravaged by the pandemic’s shutdowns, travel restrict...

Knowing what your customers want is crucial if you’re looking to meet their demands, boost your bottom line, and continuously improve your brand reput...

Why gender-based marketing is fast becoming obsolete.

Why brands should avoid ‘shrinkflation’ in the face of rising costs.

Consumer and smartphone operating system trends.

The evolution of marketing and the metaverse.

The rise of the “gig economy” and how it relates to market research.

An interview with Dynata’s APAC regional team.

The phenomenon of ’90s nostalgia viewed through neuroscience.

Popularizing the Consumer to Consumer (C2C) model in e-commerce.

Introducing the “5-Whys” method and how it can be applied to MR.

What is brand loyalty? What tactics do brands employ to solicit it?

Adapting to inflation while keeping consumers happy.

How can market research & businesses adapt to inflation?

The way we workout, both at the gym and at home, is transforming.

Millennials: their drivers of happiness and their biggest challenges.

A look at the Hispanic/Latino demographic in the U.S. and its future.

Despite its volatility, cryptocurrency is here to stay.

New UX innovations are driving changes in the travel industry.

The implications of the budding cannabis industry.

Exploring how personality may influence vaccination rates.

Looking at the history and future of electric vehicles.

Are consumers “revenge spending” since Covid vaccines?

Esports have continued to thrive in Asia during the COVID-19 pandemic.