Categories
CEO Series
March 23, 2020
A word on the changing Insights landscape in the wake of COVID-19.
In light of the unprecedented challenges and follow-on changes impacting us all due to COVID-19, the CEO series of interviews will be switching gears. I’ll be talking to folks across the industry about how they are adapting to this new reality, tips on navigating the rapid changes happening, and thoughts on what the future may hold for the insights and analytics industry as a result.
We are starting this new focus with an interview with Merrill Dubrow, CEO of M/A/R/C Research. Merrill has been a good friend for many years and has weathered several periods of massive change in the industry before. That experience has given him a strong foundation to work from as we navigate through COVID-19. He shares lessons learned, practical suggestions, and an inspiring vision for pushing through adversity.
If you have ever seen Merrill speak at a conference or participated in one of his Insights Association CEO Summits with Steve Schlesinger, you know how dynamic and passionate he is. This conversation is straight from the heart and I think you’ll find it not just useful, but inspiring.
Oh, and as an example of the new normal, this one even has a special guest star; my son makes an unplanned appearance while looking for help with his schoolwork. We are all homeschoolers now!
Here is the interview.
Enjoy and look forward to more interviews like this in the future as we all work through this situation together. In the meantime, be safe and well.
Comments
Comments are moderated to ensure respect towards the author and to prevent spam or self-promotion. Your comment may be edited, rejected, or approved based on these criteria. By commenting, you accept these terms and take responsibility for your contributions.
Disclaimer
The views, opinions, data, and methodologies expressed above are those of the contributor(s) and do not necessarily reflect or represent the official policies, positions, or beliefs of Greenbook.
More from Leonard Murphy
Bruce Haymes joins Leonard Murphy to discuss AI, data strategy, and the future of market research in...
Dyna Boen explores AI's impact on market research, Escalent's growth, and mentoring future researche...
Phil Ahad shares insights on AI, data quality, and innovation at Pure Spectrum, redefining market re...
Explore AI in market research, the GRIT survey, the TikTok ban, and how AI tools like GPT and Gemini...
Sign Up for
Updates
Get content that matters, written by top insights industry experts, delivered right to your inbox.
67k+ subscribers