Jennifer Reid

Jennifer Reid

Co-CEO and Chief Methodologist Rival Technologies

Jennifer Reid is the Co-CEO and Chief Methodologist at Rival Group, the parent company of Rival Technologies and Reach3 Insights. A pioneer in online research methodologies, Jennifer is helping shape the future of insights by leading the change in the development of mobile-first communities and other conversational research approaches.  

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Reimagining Insight Communities: 3 Strategies to Maximize Engagement and Research ROI
Research Methodologies

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Reimagining Insight Communities: 3 Strategies to Maximize Engagement and Research ROI

Discover the power of insight communities to enhance your research team's impact by optimizing recruitment, engagement, and distribution strategies.

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New Research: How Chat Surveys Sent via Messaging Platforms Affect the Respondent Experience

New Research: How Chat Surveys Sent via Messaging Platforms Affect the Respondent Experience

In a recent research on research, Rival Technologies examines how chat surveys impact the respondent experience.

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