Ivan Lozano

Ivan Lozano

Insights & Research Manager at Tabcorp

Ivan is a market researcher and insights professional with a career spanning over 17 years ago across both agency and client-side. In the client sude, Ivan has worked as Insights and Research Manager for leading companies such as Nestle, Snap, La Trobe University and currently Tabcorp. Ivan holds a bachelors' degree in Speech Therapy, a bachelors' degree in Business Studies, an Advanced Certificate in Market and Social Research, and he's currently completing a Masters of Research at Central Queenland University.

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The Role of Discrete-Choice Conjoint Analysis in FMCG
Focus on APAC

The Role of Discrete-Choice Conjoint Analysis in FMCG

Standardized survey-based concept test In an ever-evolving competitive landscape, new product development (NPD) plays a vital role to maintain a compa...

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