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Garth Viegas
Managing Director, Americas at Analytic Edge Pte. Ltd
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Focus on APAC
Humility and Curiosity – Two Critical Skills for Researchers and the Rest of Us
Today, businesses clearly understand the value of consumer centricity and are investing billions of dollars in data, analytics, neuroscience and tradi...
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Focus on APAC
Five Billion Data Points Synthesized to One Implication: Storytelling is Better than Fact Delivery, Dah!!
Advertising must interpret a person’s media consumption and engage/convince them to change or reinforce the behavior – all in a few seconds. Storytell...
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