Advertising and Marketing Research

Discover the intricacies of advertising and marketing research. Uncover cutting-edge methodologies, gain insights that inform impactful campaigns, and harness tools that optimize brand messaging and deepen audience connections.

How to Do Market Research on Instagram
Advertising and Marketing Research

How to Do Market Research on Instagram

Learn how to use Instagram for market research effectively. Discover strategies to gather insights and engage your audience for better business decisi...

Val Razo

Val Razo

SMM Consultant

Latest

Visual Marketing: How Your Website's Imagery Can Attract Your Perfect Buyers
Advertising and Marketing Research

Visual Marketing: How Your Website's Imagery Can Attract Your Perfect Buyers

Delve into the realm of visual marketing through our insightful article. Gain insights on its definition, functionality, and practical applications fo...

Catherine Schwartz

Catherine Schwartz

Marketing & E-commerce Specialist

Data-Driven Disruption: Athletic Brewing's $500M Triumph with CEO Bill Shufelt
Greenbook null

Greenbook

Editorial Team at Greenbook

Best Practices for Measuring Experiential Brand Activations
Advertising and Marketing Research

Best Practices for Measuring Experiential Brand Activations

Overcome the industry-wide struggle of measuring ROI in experiential brand activations through three crucial pillars of testing and discrete norms.

Dara St. Louis

Dara St. Louis

EVP, Founding Partner at Reach3 Insights

Endurance and Insight: Research Resilience with Ray Poynter
Greenbook null

Greenbook

Editorial Team at Greenbook

How to Tap Social Media to Find New Insights
Advertising and Marketing Research

How to Tap Social Media to Find New Insights

Discover how a leading agency leverages social media to gain valuable insights into the human psyche and improve research studies.

Mike Page

Mike Page

Co-founder and CEO at Phebi.AI

Benchmarking Essentials: Using Online Reviews to Drive Business Growth
Greenbook null

Greenbook

Editorial Team at Greenbook

‘Tis the Season to Donate: Consumer and Corporate Sentiments Around Giving Season
Greenbook null

Greenbook

Editorial Team at Greenbook

Visual Marketing: How Your Website's Imagery Can Attract Your Perfect Buyers
Advertising and Marketing Research

Visual Marketing: How Your Website's Imagery Can Attract Your Perfect Buyers

Delve into the realm of visual marketing through our insightful article. Gain insights on its definition, functionality, and practical applications fo...

Catherine Schwartz

Catherine Schwartz

Marketing & E-commerce Specialist

Data-Driven Disruption: Athletic Brewing's $500M Triumph with CEO Bill Shufelt
Greenbook null

Greenbook

Editorial Team at Greenbook

Best Practices for Measuring Experiential Brand Activations
Advertising and Marketing Research

Best Practices for Measuring Experiential Brand Activations

Overcome the industry-wide struggle of measuring ROI in experiential brand activations through three crucial pillars of testing and discrete norms.

Dara St. Louis

Dara St. Louis

EVP, Founding Partner at Reach3 Insights

Endurance and Insight: Research Resilience with Ray Poynter
Greenbook null

Greenbook

Editorial Team at Greenbook

How to Tap Social Media to Find New Insights
Advertising and Marketing Research

How to Tap Social Media to Find New Insights

Discover how a leading agency leverages social media to gain valuable insights into the human psyche and improve research studies.

Mike Page

Mike Page

Co-founder and CEO at Phebi.AI

Benchmarking Essentials: Using Online Reviews to Drive Business Growth
Greenbook null

Greenbook

Editorial Team at Greenbook

‘Tis the Season to Donate: Consumer and Corporate Sentiments Around Giving Season
Greenbook null

Greenbook

Editorial Team at Greenbook

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