Podcast
Categories
While reading her daughter a bedtime story about Neil Armstrong, Katie Swindler had an epiphany informing her career in insights and design. In this episode: Join GreenBook’s host, Lenny Murphy,…
Listen to the episode
While reading her daughter a bedtime story about Neil Armstrong, Katie Swindler had an epiphany informing her career in insights and design.
Join GreenBook’s host, Lenny Murphy, and author of Life and Death Design, Katie Swindler as they explore behavioral science and inclusive design practices. Katie’s career at Allstate has informed considerations and nuances presented by chaotic moments including ease of use, ethics, and diversity of experience.
You can reach out to Katie on LinkedIn.
Many thanks to Katie for being our guest. Thanks also to our producer, Natalie Pusch; our editor, James Carlisle; and this episode’s sponsor, NAILBITER.
Sign Up for
Updates
Get content that matters, written by top insights industry experts, delivered right to your inbox.
The Greenbook Podcast
Nadine van Rooyen of WEX explains why insights value goes beyond actionability to better decisions, stakeholder influence, and business impact.
The Greenbook Podcast
Josh Clark and Veronika Kindred discuss their book Sentient Design, exploring AI interfaces, UX research, trust, and the future of design.
The Greenbook Podcast
Thania Farrar explains how Burke combines AI, quality data and human insight to build trusted decision intelligence for businesses.
The Greenbook Podcast
Crispin Beale of IDX discusses AI, evidence-led communications, synthetic data governance, AEO, and building a culture of responsible innovation.
The Greenbook Podcast
Mary Beth Jowers of Heineken shares how insights teams can drive change, influence decisions, and increase the ROI of research.
The Greenbook Podcast
John Gilfeather reflects on research craft, ethics, mentorship, AI, and his 2026 Market Research Council Hall of Fame honor.
The Greenbook Podcast
Maxalan Vickers of Overtime explores convenience, empathy, accessibility, Gen Z insights, and designing experiences that reduce friction.
The Greenbook Podcast
Adam Bai of Panoplai discusses digital twins, synthetic data, AI validation, and the future role of insights professionals.