Archive: GreenBook Pitch

Sage Start-up Advice from GreenBook Pitch Winners
Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

IIeX Europe Competition Winner Phebi – AI Powers Voice Analytics For Insights
Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Interview with the IIeX North America 2019 Competition Winner, UXReality
CEO Series

Interview with the IIeX North America 2019 Competition Winner, UXReality

An Interview with the IIeX North America 2019 Insight Innovation competition winners, UXReality.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

UXReality is the Newest Winner of the  Insight Innovation Competition
CEO Series

UXReality is the Newest Winner of the Insight Innovation Competition

UXReality joins the ranks of previous Insight Innovation winners!

Dmitry Gaiduk

Dmitry Gaiduk

Co-Founder & Chief Product Officer at CoolTool

Interview with IIeX Competition EU 2019 Winner Qualify by PY Insights
CEO Series

Interview with IIeX Competition EU 2019 Winner Qualify by PY Insights

Lenny Murphy interviews Shruti Malani Krishnan, Co-Founder & COO of Powr of You, winner of the 2019 IIeX EU Insights Innovation Competition.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

What Can $20,000 Do For Your Insights Startup?
Brand Strategy

What Can $20,000 Do For Your Insights Startup?

Submissions are open for the Insight Innovation Competition at IIeX North America 2019.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Submit Your Idea for the Insight Innovation Competition
CEO Series

Submit Your Idea for the Insight Innovation Competition

Do you have the next big idea in the world of insights? We want to hear from you!

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Interview with IIeX North America Competition 2018 Winner Owen Hanks of Measure Protocol
CEO Series

Interview with IIeX North America Competition 2018 Winner Owen Hanks of Measure Protocol

IIeX Competition Winner shares about the company’s mission and impact for the insights industry

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Submit Your Idea to the Insight Innovation Competition
Brand Strategy

Submit Your Idea to the Insight Innovation Competition

Submissions & voting are now open for the latest round of the Insight Innovation Competition held at IIeX North America (June 11-13 in ATL)

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

What could $20,000 do for your startup? Submit to the Insight Innovation Competition!
Brand Strategy

What could $20,000 do for your startup? Submit to the Insight Innovation Competition!

Submissions and voting are now open for the latest round of the Insight Innovation Competition held at IIeX Europe, February 19-20 in Amsterdam.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

And The Winner Is….. Results Of The Insights Innovation Competition at IIeX NA 2017
Research Technology (ResTech)

And The Winner Is….. Results Of The Insights Innovation Competition at IIeX NA 2017

A review of the Insights Innovation Competition for IIeX NA 2017 and the big reveal of the winner of this round.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

What could $20,000 do for your company? Submit to the Insight Innovation Competition!
Insights Industry News

What could $20,000 do for your company? Submit to the Insight Innovation Competition!

Submissions and voting are now open for the newest round of the Insight Innovation Competition.

Sharon Dexter

Sharon Dexter

Project / IT Manager at Greenbook

Where Are They Now? IIeX EU 2016 Competition Winner Heartbeat.ai
CEO Series

Where Are They Now? IIeX EU 2016 Competition Winner Heartbeat.ai

We touch base with Lana Novikova of Heartbeat.ai, the winner of last year’s Insight Innovation Competition.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Which 15 Cool Companies Get A Shot At $20K In Cold Cash?
Brand Strategy

Which 15 Cool Companies Get A Shot At $20K In Cold Cash?

The final results from the open voting phase of the most recent Insight Innovation Competition, and details on what happens next.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

CASRO Transformation Series: GlimpzIt – Seize The Glimpz
CEO Series

CASRO Transformation Series: GlimpzIt – Seize The Glimpz

Can a couple of Wharton grads who started a business based on the belief there was an alternate way to do qualitative research succeed?

Jeff Resnick

Jeff Resnick

Managing Partner at Stakeholder Advisory Services LLC

Remesh, a IIeX Competition Winner, Is Poised To Disrupt Qual Research
CEO Series

Remesh, a IIeX Competition Winner, Is Poised To Disrupt Qual Research

Remesh brings qualitative research into the digital age by integrating artificial intelligence with market research.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

11 Potentially Game-changing Companies From The Insight Innovation Competition 2016
CEO Series

11 Potentially Game-changing Companies From The Insight Innovation Competition 2016

Here are the final results from the open voting phase of the most recent Insight Innovation Competition, and details on what happens next.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Startup Brings Crowdfunding To Market Research Industry
CEO Series

Startup Brings Crowdfunding To Market Research Industry

Collaborata launches in beta this week, bringing crowdfunding to the market-research business.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Want To Win $20,000? Submissions Are Open for the Insight Innovation Competition!
CEO Series

Want To Win $20,000? Submissions Are Open for the Insight Innovation Competition!

Submissions and voting are now open for the latest round of the Insight Innovation Competition (IIC), to be held at IIeX June 13-15.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Where Are They Now? Catching Up With IIC2016 EU Winners Dalia Research
CEO Series

Where Are They Now? Catching Up With IIC2016 EU Winners Dalia Research

Dalia Research won the European IIeX Competition in 2015 for the most innovative startup in Europe in the MR and consumer insights space.

Gregg Archibald

Gregg Archibald

Managing Partner at Gen2 Advisors

Where Are They Now? Catching Up With Insight Innovation Competition Winners RIWI
CEO Series

Where Are They Now? Catching Up With Insight Innovation Competition Winners RIWI

RIWI won the North American IIeX Competition in 2013 for its disruptive online data capture methodology.

Gregg Archibald

Gregg Archibald

Managing Partner at Gen2 Advisors

Where Are They Now? Catching Up With Insight Innovation Competition Winners Glimpzit
CEO Series

Where Are They Now? Catching Up With Insight Innovation Competition Winners Glimpzit

In preparation for the Insight Innovation Competition EU 2016, Gregg Archibald catches up with the winners of last year’s round, Glimpzit.

Gregg Archibald

Gregg Archibald

Managing Partner at Gen2 Advisors

Congratulations to the 6 Finalists of the Insight Innovation Competition for IIeX EU!
CEO Series

Congratulations to the 6 Finalists of the Insight Innovation Competition for IIeX EU!

The votes are in and the six finalists for the latest round of the Insight Innovation Competition have been picked.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

And The Finalists For The 7th Wave of the IIeX Competition Are…
CEO Series

And The Finalists For The 7th Wave of the IIeX Competition Are…

Please join me in congratulating all of the competitors and the finalists competing in the 7th wave of the Insight Innovation Competition!

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Is A Glimpz Worth A Thousand Words? We’re About To Find Out…
CEO Series

Is A Glimpz Worth A Thousand Words? We’re About To Find Out…

A profile of Insight Innovation Competion Wave 4 winners SocialGlimpz, and an interview with CEO Parry Bedi.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

12 Companies Delivering On The Unmet Needs Of Insights Clients
Insights Industry News

12 Companies Delivering On The Unmet Needs Of Insights Clients

Announcing the firms we have invited to present as part of the Insight Innovation Challenge sessions at IIeX.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Can You Deliver On The Top 12 Unmet Needs Of Insights Clients?
Insights Industry News

Can You Deliver On The Top 12 Unmet Needs Of Insights Clients?

Here are the Top 12 unmet needs submitted by insights clients to the Insight Innovation Challenge.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Want to Win $20k & Accelerate Your Biz? Enter the Insight Innovation Competition!

Want to Win $20k & Accelerate Your Biz? Enter the Insight Innovation Competition!

It’s time for Wave 7 of the Insight Innovation Competition! Submissions and voting are now open and will run through May 16, 2014.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

The Return Of The Insight Innovation Challenge!

The Return Of The Insight Innovation Challenge!

GreenBook has just announced a new round of the Insight Innovation Challenge, an initiative that aims to challenge experts and innovators to directly ...

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Announcing The Finalists Of The 5th Wave Of The Insight Innovation Competition!
CEO Series

Announcing The Finalists Of The 5th Wave Of The Insight Innovation Competition!

After several weeks of intense competition, 6 finalists have decisively risen to the top of the list.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

15 Unmet Needs Of Client Researchers & 17 Companies Rising To The Challenge
Insights Industry News

15 Unmet Needs Of Client Researchers & 17 Companies Rising To The Challenge

Here are the top 15 Unmet Needs for this round of the Insight Innovation Challenge, and the 17 companies we’ve selected to meet them.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Announcing The Finalists Of The 4th Wave Of The Insights Innovation Competition!
Research Technology (ResTech)

Announcing The Finalists Of The 4th Wave Of The Insights Innovation Competition!

After several weeks of intense competition, the results are in for the 4th wave of the Insights Innovation Competition. From 22 entrants, six finalist...

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Interview with Andrew Leary of IpsosSMX
CEO Series

Interview with Andrew Leary of IpsosSMX

Continuing the series of chatting with industry leaders driving transformation, today we have a discussion with Andrew Leary of IpsosSMX.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

#IIeX: Insight Innovation Challenge: A Rapid-Fire Series of Solutions for MR Clients

#IIeX: Insight Innovation Challenge: A Rapid-Fire Series of Solutions for MR Clients

Each vendor had only 5 minutes to present. It was a rapid-fire series of great ideas. Following are summaries of each of the presentations.

Dana Stanley

Dana Stanley

Chief Revenue Officer at Greenbook

#IIeX Innovation Insight Competition
Research Technology (ResTech)

#IIeX Innovation Insight Competition

At the GreenBook Insight Innovation Exchange in Philadelphia today, the presentation round of the Insight Innovation Challenge was held.

Jeffrey Henning

Jeffrey Henning

Chief Research Officer at Researchscape

Announcing The Finalists Of Phase 3 Of The Insight Innovation Competition
Research Technology (ResTech)

Announcing The Finalists Of Phase 3 Of The Insight Innovation Competition

Announcing the finalists of the Insight Innovation Competition that will present at Insights Innovation eXchange in Philadelphia this June.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

The Insight Innovation Challenge: 22 Companies Transforming Market Research
Insights Industry News

The Insight Innovation Challenge: 22 Companies Transforming Market Research

Announcing the 22 companies that will present on the Top 25 Unmet Needs of Insights Clients at the IIeX event in Philadelphia next month.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Phase 3 Of The Insight Innovation Competition Is Live!
Research Technology (ResTech)

Phase 3 Of The Insight Innovation Competition Is Live!

Submissions and voting for the Insights Innovation Competition are now open and will run through May 22, 2013.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

UPDATED: The Top 25 Unmet Needs Of Insights Clients
Insights Industry News

UPDATED: The Top 25 Unmet Needs Of Insights Clients

Market research clients told us their most pressing unmet needs from insights suppliers. Is your firm up to the challenge of solving them?

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

ZappiStore Wins The Insight Innovation Competition Phase 2!
CEO Series

ZappiStore Wins The Insight Innovation Competition Phase 2!

An interview with the Insight Innovation Competion winner, Stephen Phillips of ZappiStore.

Brian Tarran

Brian Tarran

Editor at Research Live

The Insight Innovation Challenge: Defining The Unmet Needs Of Clients

The Insight Innovation Challenge: Defining The Unmet Needs Of Clients

Do you have consumer insights-related needs currently not being met? Challenge the consumer insights industry to answer your unmet needs!

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Who Are The Finalists Of The Insight Innovation Competition?
Research Technology (ResTech)

Who Are The Finalists Of The Insight Innovation Competition?

Announcing the finalists of the first round of the Insight Innovation Competition.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Submissions And Voting Now Open for Insight Innovation Competition
CEO Series

Submissions And Voting Now Open for Insight Innovation Competition

Insight Innovation aims to help the marketing research industry adapt to the rapid changes due to surfacing technologies.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Driving Innovation In The Insight Function: Introducing Insight Innovation Exchange

Driving Innovation In The Insight Function: Introducing Insight Innovation Exchange

Addressing a glaring gap in the MR industry: a multi-approach and holistic platform dedicated to advancing innovation within this space.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

My Life On The “V List”: How Social Media Reach & Influence Translate Into Offline Opportunity
CEO Series

My Life On The “V List”: How Social Media Reach & Influence Translate Into Offline Opportunity

Since I finally accepted the truth that I have become a brand, I’ve become increasingly aware of the parallels between my own journey and how companie...

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

In Defense Of Transparency

In Defense Of Transparency

In an effort to achieve full transparency, Lenny Murphy sets the record sraight in regards to GRIT and the Insights Innovation Competition.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Text Analytics Platform Provider Decooda Wins The Insights Innovation Competition
Research Technology (ResTech)

Text Analytics Platform Provider Decooda Wins The Insights Innovation Competition

The winner of the first Insights Innovation Competition was selected from six finalists after presenting their concepts.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Wrapping Up The Fall Conference Season: ESOMAR 3D, Festival of NewMR, TMRE, and MRIA

Wrapping Up The Fall Conference Season: ESOMAR 3D, Festival of NewMR, TMRE, and MRIA

Conference season is almost over, but we have 4 more left over the next few weeks: ESOMAR 3D Digital Dimensions 2011, the Festival of NewMR, The Marke...

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook

Have A Great Market Research Idea? Announcing The Insights Innovation Competition!
Research Technology (ResTech)

Have A Great Market Research Idea? Announcing The Insights Innovation Competition!

Submissions and voting for the Insight Innovation Competiton are open now and will run through Monday, October 24.

Leonard Murphy

Leonard Murphy

Chief Advisor for Insights and Development at Greenbook