Paul Conner

Paul Conner has been a consumer/marketing researcher since 1982 serving a variety of businesses and working for all company types‚ Agency, client, and supplier. In 2004 he founded Emotive Analytics, a consumer research firm devoted to assessing the emotional dynamics of consumer behavior. Mr. Conner's works and thinking have been published in Quirk's, QRCA Views, and Marketing News as cover stories and articles on topics such as consumer emotions, behavioral economics, and research design. Furthermore, he has spoken at AMA, QRCA, IFT, Path to Purchase Institute, Design & Emotion Society, and CTAM conferences and events.