Over the

Over the

The Over the Shoulder platform is used by leading research practitioners to gather in-the-moment, in-the-emotion consumer insight for Fortune 100 clients. Over the Shoulder was designed by insight hunters for insight hunters, so it combines: 1) Powerful capabilities that other platforms don't have. 2) A design that leverages the intimacy people feel with their smartphones in a way that goes far beyond what can be done with message-boards and web apps. 3) Industry-leading analysis tools to help you sift through your data, find compelling consumer stories and easily bring them to life for your clients. 4) Full project design, building, monitoring and recruiting services that will help you get top-tier results on your projects even if you're new to the smartphone-based insight game. Our design & support teams have unparalelled design and execution experience that can make it easy for you to deliver industry-leading projects and insights to your clients.

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Exploring the Use of Emojis in Qualitative Research
Research Methodologies

Exploring the Use of Emojis in Qualitative Research

It’s time to stop ignoring emojis and start leveraging them in online qualitative research.

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