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Michalis Michael
Chief Executive Officer at DMR
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Strong Link between Bad News and Loss of Value for Portuguese Banks
5 min read
A 2021 study reveals the value of unsolicited customer opinions.
Latest from Michalis Michael
Predictions for MRX That Are Becoming Reality
7 min read
An update and analysis on the current state of the industry.
Social Analytics Traction… At Last
7 min read
Social media analytics appears to finally be on the path of exponential growth.
Survival of the Fittest: A Glance Into the Future of Market Research
4 min read
The potential of insights by the adoption of digital methodologies for social listening
Cheap, Fast & Easy
3 min read
In the not-so-distant future, market research will be available and affordable to companies of all sizes.
The 3 Generations of Social Listening & Analytics Tools
4 min read
What differentiates the more than 1,000 social media monitoring tools that are currently available?
Will Social Listening Replace Surveys and Behavioral Tracking?
3 min read
Social media listening becomes exponential when integrated with tracking surveys and behavioral metrics.
Social Listening And Online Communities: 1+1=3?
3 min read
Two out of the top 3 trends in market research repeatedly reported by Greenbook’s GRIT report are social listening and online communities.
10 Predictions About The Future Of The Market Research Industry In The Digital Age
3 min read
What is the impact of the digital era on traditional market research agencies? If they remain traditional, the impact will not be good!
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