Jitesh Marlecha

Jitesh Marlecha

Assistant Vice President at Ugam

Jitesh Marlecha is assistant vice president at Ugam, a provider of data and analytics for retailers, brands and market research firms.

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How Autodesk Drew Up a Better Data Architecture
Brand Strategy

How Autodesk Drew Up a Better Data Architecture

Autodesk consolidated numerous customer feedback sources onto one platform, yielding stronger customer relations

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The 6-Step Process to Consolidating Research Technologies
Insights Industry News

The 6-Step Process to Consolidating Research Technologies

A guide to evaluating & implementing survey data tools system consolidation.

Market Research Firms Fight to Survive: Top 5 Ways MR Firms are Overcoming Challenges
Research Methodologies

Market Research Firms Fight to Survive: Top 5 Ways MR Firms are Overcoming Challenges

Learn the five ways MR firms are overcoming challenges from industry change.

When Its Time to Change: Transitioning Your Data Collection Platform
Research Technology (ResTech)

When Its Time to Change: Transitioning Your Data Collection Platform

There are a multitude of options for data collection platforms. When is it time to change, and how do you transition successfully?

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