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Jitesh Marlecha
Assistant Vice President at Ugam
Jitesh Marlecha is assistant vice president at Ugam, a provider of data and analytics for retailers, brands and market research firms.
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Brand Strategy
How Autodesk Drew Up a Better Data Architecture
3 min read
Autodesk consolidated numerous customer feedback sources onto one platform, yielding stronger customer relations
Latest from Jitesh Marlecha
Insights Industry News
The 6-Step Process to Consolidating Research Technologies
3 min read
A guide to evaluating & implementing survey data tools system consolidation.
Research Methodologies
Market Research Firms Fight to Survive: Top 5 Ways MR Firms are Overcoming Challenges
4 min read
Learn the five ways MR firms are overcoming challenges from industry change.
Research Technology (ResTech)
When Its Time to Change: Transitioning Your Data Collection Platform
3 min read
There are a multitude of options for data collection platforms. When is it time to change, and how do you transition successfully?
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