Basis Global is an independent insight consultancy with teams in the UK and US. We work in two areas: brand tracking and consumer intelligence.
Most brand trackers hand over a dashboard and walk away. We build the opposite. Every tracker is calibrated to your category through ou
Consulting
Qualitative Research
Quantitative Research
Quantitative Research
Qualitative Research
Full Service
Custom Surveys/Interviews
No Expert Networks/Panels
Executive-level Insight
Find any B2B/B2B2C Cohort
98% Client Retention
Global delivery. 60+ mkts.
ACTS framework. ROI clarity.
Most awarded FY25 consultancy
B2B growth unlocked
Commercial outcomes first
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Chicago, Illinois, United States
B2B Research Market & Competitive Intelligence
Strategic Market Research
Recruiting for Market Research
Business-to-Business Research
B2B Research with Professionals & Executives
Brand Image Tracking
Business-to-Business Research
International Business-to-Business Market Research
Tracking Research
Global Market Research Capabilities
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