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Suzy
New York, New York
Why choose Suzy
Owned proprietary panel
Integrated quant and qual
Agency rigor + support
No cost per response
About
For smarter insights & faster decisions, Ask Suzy
Conduct iterative AI-powered research with agency-quality rigor in less time—and at a fraction of the cost. With Suzy's consumer insights platform, you can research, learn, and pivot with data-backed conviction. Always-on access to insights means you can ask more, guess less, and move at the speed of culture.
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Mailing address
International capabilities
Industry affiliations
Key personnel
HIPAA Compliant
Services
Explore Market Research Specialties, Industries, Markets and Business Issues covered by this company.
Research Solutions
Advertising Concept Testing
Advertising Copy Testing - Digital Media
Advertising Copy Testing - Television
Advertising Copy Testing - Traditional Media
Advertising Research
B2B Research for Manufacturing Industries
B2B Research with Professionals & Executives
B2B Research with Small Businesses & Startups
Brand Equity Research
Brand Identity Research
Brand Image Tracking
Brand Loyalty / Satisfaction Research
Brand Positioning Research
Brand Research - Line / Franchise Extension
Business-to-Business Research
Concept Development Research
Concept Optimization Research
Concept Testing
Consumer Attitude & Usage Research
Consumer Lifestyle & Value Trends
Consumer Market Research
Consumer Purchase Behavior Research
Consumer Trends Research
Corporate Image / Identity Research
Media Audience Research
Media Research
Naming Research & Name Development
New Product Post-Launch Tracking
Product Optimization Research
Product Testing
Product Usability Testing
Promotion Development & Evaluation Research
Industries & Demographics
Resources
Published on Greenbook
How to Survive—And Even Thrive—During A Recession with Market Research
It’s no longer a matter of if a recession will happen but when. And while the very idea of a recession can send a shiver up the spine of brands…
William Cimarosa
VP of Market Research at Suzy
4 Steps to Creating and Executing a Successful Agile Research Strategy
Uncover deep consumer insights and move quickly into market research.
William Cimarosa
VP of Market Research at Suzy
Suzy
Surveying the Future: Thoughts on Market Research in the Digital Age
Discover the significance of online surveys in the digital era, adapting to evolving user behaviors with a focus on data quality and innovative strategies.
By Steve Seiferheld
Suzy
Trackers: Building Block to Develop Comprehensive, Successful Business Strategy
Trackers are key to understanding brand health and trends. Combining quantitative and qualitative insights reveals the 'why' behind consumer behavior, driving growth.
By Mary Emerson Baker
How Video Insights Help Brands Connect with Target Consumers
Market researchers have a lot of tools to gather insights, but video is one of the most powerful—and least adopted. In the past, acquiring video insig...
Marina Ilishaev
Vice President, Product Marketing at Suzy
Suzy
A Day in the Life of a Qualitative Insights Professional with McKenzie Lawton, Director of Qualitative Operations at Suzy
As the Director of Qualitative Operations at Suzy, my work falls into two buckets: client-focused and organizational. I currently lead a team of nine, so I spend a lot of…
By McKenzie Lawton
How to Survive—And Even Thrive—During A Recession with Market Research
It’s no longer a matter of if a recession will happen but when. And while the very idea of a recession can send a shiver up the spine of brands…
William Cimarosa
VP of Market Research at Suzy
4 Steps to Creating and Executing a Successful Agile Research Strategy
Uncover deep consumer insights and move quickly into market research.
William Cimarosa
VP of Market Research at Suzy
How Video Insights Help Brands Connect with Target Consumers
Market researchers have a lot of tools to gather insights, but video is one of the most powerful—and least adopted. In the past, acquiring video insig...
Marina Ilishaev
Vice President, Product Marketing at Suzy