ICON Launches Simplified Chinese Digital Edition Ahead of Key Events

ICON needed a fully localized Simplified Chinese digital edition created and distributed on an accelerated timeline (one month) so the magazine would be available online and on iPad ahead of key Chinese industry events. The client required high linguistic quality, design-ready deliverables that matched the original layout, and consistency across the publication. If the deadline were missed or the edition was poorly localized, ICON risked losing exposure and marketing opportunity at those events and damaging its brand perception in the Chinese market.

Global Lingo provided end-to-end localisation and production services: rapid-turnaround translation and localization workflows, bespoke translation-memory creation by analysing over 130 pages of content, rigorous linguistic and quality assurance, and close collaboration with ICON’s design team to deliver design-ready assets for digital and iPad distribution.

Delivered a high-quality Simplified Chinese digital edition within the one-month deadline; produced a bespoke translation memory from the 130+ pages to ensure consistency and speed for future editions; and completed online and iPad distributions in time for ICON’s Chinese industry events—meeting the client’s timeline and localisation quality requirements.