panel providers
Still More Dirty Little Secrets of Online Panels
6 min read
Nearly half of your panel data is trash. Here is how to fix it.
Ron Sellers
Online Panels: The Black Sheep of Market Research: Part 2
3 min read
Panel companies have the background, knowledge, tools and technologies that can help online market research be great again.
Adriana Rocha
Founder & Chief Executive Officer at eCGlobal
Can Researchers Trust Online Access Panel Data?
6 min read
12 “real respondents” were asked to give their honest views on market research. What they said was both fascinating and horrifying.
Edward Appleton
Director Global Marketing at Happy Thinking People
MR Disruption Continues: Barnes & Noble College Rolls Out Research Offering
7 min read
Research platform from Barnes & Noble College now offers access and insights from network of more than 5 million U.S. college students.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
Heal Thyself! When Will Market Research Get Serious About Sample Quality?
5 min read
Sample quality from online panels is an issue everyone knows about but no one wants to address.
Allan Fromen
The Future of Panels: Five Investments Needed to Improve Participation and Reduce Bias
10 min read
The only way panel companies can ensure future relevance is by thinking and investing like brands.
JD Deitch
Chief Operations Officer at Cint
Online Research in 2020: Machines Will Take Your Surveys
6 min read
Five trends in online sampling, and where they are headed in the future.
Ben Leet
General Manager UK at YouGov
Interview With George Terhanian, CSO of Toluna
3 min read
A deep interview on transformation in the insights industry with Group Chief Strategy Officer of Toluna, Dr. George Terhanian.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
Google Consumer Surveys and Disintermediation: A Client Perspective
5 min read
Google Consumer Surveys accomplishes what we’ve known we should be doing but had neither the resources nor motivation to pursue.
Jason Anderson
Owner at Datagame
Access Panel Recruitment: The Real Dirty Secret?
6 min read
One contributor to the panel quality problem is panel recruitment. Laura Davies looks at the recruiting challenges faced by online panels.
Laura Davies
Director of Strategy at Blackwater Technologies
More Dirty Little Secrets of Online Panel Research
5 min read
Grey Matter Research returns with a follow-up to their 2009 study on online access panel quality.
Ron Sellers
When will Online Panel Providers Pitch Directly to Clients?
2 min read
An article in the July 2011 issue of Research Live got me thinking about how much industry structures in MR could change in the coming years.
Edward Appleton
Director Global Marketing at Happy Thinking People
The Model Respondent Comes with the Model Provider
2 min read
As providers, it is our responsibility to provide quality participants and enable clients to accurately identify good and bad respondents.
Sean Case