Future List
Adrien Vermeirsch on Data Quality, Transparency, and Rebuilding Trust in Insights
Future List Honoree Adrien Vermeirsch explores data quality, sampling transparency, fraud, and rebuilding trust in market research.
Karen Lynch
Chief Programming Officer at Greenbook
Jennifer Warren on Curiosity, Career Reinvention, and the Human Future of Insights
4 min read
Future List Honoree Jennifer Warren shares insights on curiosity, leadership, AI, and the evolving role of human-centered research.
Karen Lynch
Chief Programming Officer at Greenbook
Tucker Mitchell on Curiosity, Consumer Connection, and Leading with Insight
7 min read
Future List Honoree Tucker Mitchell shares perspectives on consumer insights, innovation, leadership, and balancing AI with human connection.
Karen Lynch
Chief Programming Officer at Greenbook
Cyndhia Varshni on Human Judgment, Curiosity, and the Future of Strategic Insights
5 min read
Future List Honoree Cyndhia Varshni shares perspectives on AI, human judgment, and the future of strategic insights.
Karen Lynch
Chief Programming Officer at Greenbook
Louis Russell on Curiosity, Leadership, and Preserving Human Expertise in the Age of AI
Future List Honoree Louis Russell discusses leadership, AI, and preserving human expertise in the fu...
Valentina Pina on Curiosity, Human Understanding, and the Future of AI in Insights
8 min read
Future List Honoree Valentina Pina shares perspectives on AI, empathy, and building a more inclusive future for insights.
Karen Lynch
Chief Programming Officer at Greenbook
Karen Lynch
Chief Programming Officer at Greenbook
Alex Dobromir on Product Thinking, AI, and the Future of Continuous Insights
7 min read
Future List Honoree Alex Dobromir explores AI, product thinking, and building continuous insight systems for faster decision-making.
Karen Lynch
Chief Programming Officer at Greenbook
Laura Gonzalez Quijano on Human-Centered Innovation, Emotion, and the Future of Insights
6 min read
Future List Honoree Laura Gonzalez Quijano explores empathy, AI, and human-centered innovation in shaping the future of insights.
Karen Lynch
Chief Programming Officer at Greenbook
Haley Kiernan on Navigating Ambiguity, Building Confidence, and Leading with Curiosity in Insights
13 min read
Future List Honoree Haley Kiernan shares insights on navigating ambiguity, building confidence, and balancing AI with human judgment in MRX.
Karen Lynch
Chief Programming Officer at Greenbook
Karen Lynch
Chief Programming Officer at Greenbook
Dan Parker-Smith on Storytelling, Video, and Creative Collaboration in Insights
4 min read
Future List Honoree Dan Parker-Smith shares how video storytelling, creativity, and collaboration are transforming insight communication in MRX.
Karen Lynch
Chief Programming Officer at Greenbook
Feranmi Muraina on Curiosity, Clarity, and Leading Insights in the Age of AI
5 min read
Future List Honoree Feranmi Muraina shares perspectives on AI, bias, leadership clarity, and the skills shaping the next generation of insights profes...
Karen Lynch
Chief Programming Officer at Greenbook
Federico Adrogué: A 2026 Future List Honoree on AI, Blockchain, and MRX
6 min read
2026 Future List Honoree Federico Adrogué, CEO of Bondum, shares how AI, blockchain, and fundamentals are shaping MRX.
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Juana Merlo
6 min read
Meet Juana Merlo, CEO of ShopApp, who launched a research firm at 27, blending tech, strategy and shopper insights to shape the future of the industry...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Stephanie Vincent
6 min read
Stephanie Vincent of Harmon Research shares her journey, impact-driven leadership, and how she’s uniting MRX pros to create meaningful global change.
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Aeton Lim
11 min read
NielsenIQ’s Aeton Lim on market research, innovation, and why the future of insights depends on curiosity, critical thinking, and smarter decision-mak...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Isabel Parashos
Isabel Parashos of Xero shares career lessons, the power of mentorship, and how evolving tech is tra...
Greenbook Future List Spotlight: Sam Watson
Sam Watson, Insight Manager at STRAT7 Researchbods, shares how sports, simplicity, and passion for p...
Greenbook Future List Spotlight: Tasneem Nomanbhai
Digital marketer Tasneem Nomanbhai shares her passion for mentorship, community building, and creati...
The Greenbook Podcast
Driving Innovation and Elevating Talent: Katie O’Connor on the Future List & Behaviorally’s Mission
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Natasha Ward
Natasha Ward, Associate Director at Acacia Avenue, explores insights, climbing, and storytelling—emb...
Greenbook Future List Spotlight: Daniel Wu
9 min read
Daniel Wu, founder of Nimbly, revolutionized market research with speed and empathy, starting from scratch to working with Fortune 100 brands.
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Joseph Wylie
7 min read
Joseph Wylie, Director of Global Supply at Precision Sample, blends creativity and strategy in market research and music, driven by a passion for stor...
Karen Lynch
Chief Programming Officer at Greenbook
The Greenbook Podcast
Challenging the Status Quo: Daniel Wu on Innovation, Inclusion, and the Future of Market Research
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Sequoyah Glenn
4 min read
Explore the impactful work of Sequoyah Glenn, founder of 924 CoOperative, as she champions diversity and collaboration in market research through Cult...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Joyce Chuinkam
7 min read
Joyce Chuinkam at Talk Shoppe drives DEI in market research, elevating underrepresented voices, shaping diverse narratives for global brands.
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Shawnna Mullenax
8 min read
Explore the expertise of Shawnna Mullenax, a social scientist at PSB Insights, specializing in data-driven insights and innovative research methodolog...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Kadene Pitter
5 min read
Learn how Kadene Pitter, Ad Sales Research Analyst at BET Media Group, leverages her expertise to create effective advertising strategies for Black au...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Karuna Banerjee
6 min read
Explore Karuna Banerjee's blend of behavioral science & pharmaceutical research. Discover her recognition for storytelling & educational prowess in he...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Maria Muccioli
5 min read
Join Maria Muccioli, Greenbook Future List honoree and Thrivable Research Lead, as she empowers those impacted by diabetes to influence healthcare adv...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Jasmin Goodman
3 min read
Learn about Dr. Jasmin Goodman, Founder of The J. Michelle Group, who combines academic insight with real-world research in diversity & authentic stor...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Asha Parmar
5 min read
Asha Parmar, Associate Director at C Space, spearheads the exploration of generative AI advancements and advocates for embracing risks to get valuable...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Josh Seltzer
6 min read
Explore the work of Josh Seltzer, CTO at Nexxt Intelligence, in advancing market research through AI, strategic partnerships, and the culture of innov...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Belinda Brown
4 min read
Belinda Brown, Director of Marketing at Gazelle Global, is committed to enhancing epresentation/research in women's health to address the gaps in heal...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Catrina Salama
5 min read
Discover how Catrina Salama, Director at BioVid, uses emotion science to enhance healthcare messaging and how her expertise leads to impactful client ...
Karen Lynch
Chief Programming Officer at Greenbook
The Greenbook Podcast
Changing Lenses: Reframing Research for Deeper Insights and Wider Impact with Jasmin Goodman
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Elizabeth Kadrich
4 min read
Elizabeth Kadrich, Future List Honoree, provides a unique approach that promotes adaptability to trends and practical insights in market research.
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Ryan Zemel
5 min read
Explore how Ryan Zemel, a respected figure in data-centric market research, empowers organizations to make strategic decisions using consumer data ana...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Ahinsa Jayathunga
6 min read
Discover the innovative thinking and leadership of Ahinsa Jayathunga, a Future List Honoree. As she advocates for marginalized communities and drives ...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Israel Coleman
4 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Israel Coleman. The Greenbook Future List recognizes leadership, prof...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Jillian Ney
5 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Jillian Ney. The Greenbook Future List recognizes leadership, profess...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Sathyaraj Asaithambi
5 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Sathyaraj Asaithambi. The Greenbook Future List recognizes leadership...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Zach Hebert
5 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Zach Hebert. The Greenbook Future List recognizes leadership, profess...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Brian Peterson
4 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Brian Peterson. The Greenbook Future List recognizes leadership, prof...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Catherine Gauthier
6 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Catherine Gauthier. The Greenbook Future List recognizes leadership, ...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Erin Sowell
6 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Erin Sowell. The Greenbook Future List recognizes leadership, profess...
Karen Lynch
Chief Programming Officer at Greenbook
Partner Content
Greenbook Future List Spotlight: Marguerite Steyn
6 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Marguerite Steyn. The Greenbook Future List recognizes leadership, pr...
Karen Lynch
Chief Programming Officer at Greenbook
Greenbook Future List Spotlight: Nathania Christy
5 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Nathania Christy. The Greenbook Future List recognizes leadership, pr...
Karen Lynch
Chief Programming Officer at Greenbook
Natalia Infante Caylor, Cross-Cultural Insights Professional, 2023 Future List Spotlight
6 min read
Editor’s Note: The following interview features a Greenbook Future List honoree, Natalia Infante Caylor. The Greenbook Future List recognizes leadersh...
Karen Lynch
Chief Programming Officer at Greenbook