Sugata Research vs GOLD RESEARCH INC
Company details
Description
Sugata Research is a team of passionate market researchers dedicated to helping global brands understand and connect with the Japanese market.
Through observation, interaction, and exploration, we uncover the subtle human truths that drive behaviour and shape culture in Japan. Ou
Gold Research Inc. helps insights, marketing, sales, and innovation leaders in large enterprises turn customer understanding into measurable business action.
Our clients are successful organizations, but even strong teams can face challenges such as gaps in customer understanding, poor cust
Type of company
International
Qualitative Research
Quantitative Research
Quantitative Research
Qualitative Research
Full Service
Top benefits
We combine global research standards with nuanced local understanding, revealing the cultural, emotional, and contextual factors that drive decisions in Japan
We design tailor-made research fit precisely to your objectives
Beyond insights, we help clients translate findings into strategy, bridging research outcomes with creative and business decision-making
Our bilingual team works seamlessly in Japanese and English, ensuring clarity, accuracy, and cultural sensitivity at every step
From B2C and technology to healthcare and B2B, leading international brands rely on us for thoughtful, actionable insights
Customer Journey Mapping
Path-to-Purchase Research
Shopper Insights
B2B Research
Brand Tracking
Location
Shibuya-ku, Japan
San Antonio, Texas, United States
Market Research Specialties
Full Service Qualitative Market Research
Focus Group Facilities
Recruiting for Focus Groups
International Focus Groups
Mobile Qualitative Research
Shopper Insights
Data Collection Field Services
Packaging Testing
Customer Satisfaction Research
Business-to-Business Research
Features and attributes
Images
Space A Interview Room
Space A Mirror Room
Space A adjacent meeting room
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