Consumer Research, Sensory Science and Decision Intelligence
Spark Sensory AI is a consumer research and decision intelligence company helping organizations understand not just what people do, but why they choose, what they may choose next, and how to design products, brand
Provoke Insights is a women owned insights and strategy firm delivering research that helps brands make smarter marketing decisions, sharpen positioning, and stay ahead of what consumers want next. We do not just report findings. We uncover the human truth behind behavior and turn it into strateg
Full Service
Quantitative Research
International
Full Service
Qualitative Research
Quantitative Research
Consumer + Sensory Expertise
Cultural Intelligence
Research to Intelligence
Proprietary AI Solutions
Human Insight + AI Speed
Strategy-Led Research
Insights to Action
Brand & Media Strategists
Integrated Strategic Thinking
Trend-Driven Strategy
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Taste Tests & Sensory Tests
Sensory Research
Semiotics Research and Analysis
Consumer Market Research
Product Testing
Business Issue: Brand / product / service launch
Advertising Research
Advertising Effectiveness Research
Brand Positioning Research
Brand Equity Research
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