In My Opinion (IMO) is a market research expert specializing in on-campus quantitative research that captures the attitudes, beliefs, and behaviors of Generation Z in moments of constant change. We help brands unders
Panels / Communities
Qualitative Research
Recruiting
Panels / Communities
Qualitative Research
Software & Technology
Gen Z College Students
Verified Panel
On over 300 campuses
National Representaion
BIPOC Representation
AI-Powered Ideation
Co-Creation Experts
AI Agents/Assistants
3 Million+ Audience
Generate Ideas in Minutes
St. Louis, Missouri, United States
Cincinnati, Ohio, United States
Market Research with College Students
Consumer Lifestyle & Value Trends
Market Research with Generation Z
Online Proprietary Research Panels
Moderating with College Students
Artificial Intelligence / AI-Powered Insight Platforms
Product Market Research
Full Service Qualitative Market Research
Product Development Research
Product Optimization Research