Forethought vs SMG

Company details

Description

Forethought is a marketing advisory, strategy and analytics firm supporting clients to drive in-market outcomes via brand, communications, customer experience and offer optimization.


The 100-strong team partner with leading brands in North America and the Asia Pacific region from

SMG delivers the future of Unified Experience Management®, empowering brands to engage customers and employees like never before. Powered by Ignite®, our AI-native platform, and the industry’s only software-with-a-service (SwaS) approach, SMG provides real-time, predictive intelligence that turns BX

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Software & Technology

  • Consulting

  • Data & Analytics

Top benefits

    • XM Platform & Service

    • Increase ROI

    • Actionable Insights

    • Retain Customers and Employees

    Location

    VIC, Australia

    Kansas City, Missouri, United States

    Market Research Specialties

    • Customer Satisfaction Research

    • Advertising Effectiveness Research

    • Brand Loyalty / Satisfaction Research

    • Brand Positioning Research

    • Brand Equity Research

    • Brand Positioning Research

    • Enterprise Feedback Management

    • Customer Experience Research

    • Customer Satisfaction Research

    • Artificial Intelligence / AI-Powered Insight Platforms

    Features and attributes

  • Advanced Analytics
  • Collaboration & Storytelling
  • Qualitative Data Analysis
  • Survey Analysis
  • Synthetic Data & Participants
  • Advanced Analytics
  • Collaboration & Storytelling
  • Qualitative Data Analysis
  • Survey Analysis
  • Synthetic Data & Participants
  • Images

    ---

    SMG