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Why choose Canvs AI
Generative AI insights
Automated verbatim coding
Emotion measurement
Report-ready visuals
Multi data source
Canvs AI is the leading insights platform built to transform open-ended consumer and employee feedback into actionable business intelligence using advanced, AI text analysis. Emotions drive 90% of consumer decision-making, but the most valuable and empathetic feedback is trapped in unstructured feedback (up to 80%). Canvs AI was built to solve this problem, automatically and accurately surfacing the main ideas, themes and nuanced emotions from open-ended text, along with the ability to discover the connections, correlations and trends. Key differentiators for Canvs AI include: Multi-Source Data Input: Get comprehensive and consistent analysis of open-ended feedback across your consumer data sources. Generative AI Assistant: Canvs pioneered AI for market research and continues to lead the market with the most-advanced generative AI research assistant, Asa. Asa can summarize, compare, consult and generate visualizations for data-driven storytelling. Customization: Canvs is fully customizable using both repeatable rules for coding and natural language inputs to guide AI analysis. Customer using Canvs AI elevate their empathy, achieving deeper insights, faster. Ranked #1 by your peers on G2.
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The Canvs AI Platform is the leading solution for discovering critical and actionable insights from open-ended feedback. Open ends are the the best source for detailed and nuanced customer feedback, but get left behind because they're challenging to accurately analyze at scale. The Canvs platform ...
consumer insights, customer experience management, voice of customer, consumer goods, consumer services, hospitality, food and beverage
Asa - Your Generative AI Research Sidekick
Asa (AI Story Assist) is the industry's most-advanced generative AI research assistant. Just ask Asa anything about your data, from generating summaries to discovering correlations.
Multi-source Data Input
Import open-ended feedback from any source, in any language, along with relevant filters(demographics, scales, etc), providing a consistent and comprehensive approach to understanding customer, audience and employees with more depth and nuance.
Automated Thematic Analysis
Automatically generates a hierarchical analysis of themes in your open ends (ie. nets and codes) with high accuracy. All with full transparency and ability to edit and customize to your needs.
AI Customization
Get the benefits of AI without giving up your control and expertise. Analysis on Canvs is customized based on your unique inputs, industry and research goals using natural language or rules.
Research Solutions
Advertising Research
Advertising Effectiveness Research
Advertising Communication Strategy Research
Advertising Content Analysis Research
Advertising Concept Testing
Brand Equity Research
Product Testing
Concept Testing
Home Use Tests
Product Usability Testing
Taste Tests & Sensory Tests
User Testing
Concept Development Research
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2 results
Canvs AI: Accelerating Insights and Elevating Empathy with Gen AI
Open-ended text verbatims are a powerful source of consumer understanding and empathy, but the time, cost and complexity of analysis means most unstructured feedback doesn't get used effectively (or at all!). In this showcase, Canvs AI will show how generative AI accelerates insights from open-ended text, empowering researchers with better data-driven storytelling in less time. You'll see how Canvs combines structured analysis with it's groundbreaking generative AI Story Assist to unlock insights from open ends and elevate your empathy.
Canvs AI: 'Neutral' is Not an Emotion: Unlocking Authentic Consumer Sentiment
In a world where 90% of consumer decisions, the positive, negative, neutral heuristic of sentiment analysis is like watching a 4K movie in black and white. In this demo, you'll learn now Canvs AI help the world's best brands elevate their empathy by unlocking deeper, authentic consumer sentiment, using advanced AI and a patented 42-core emotion framework to reveal how consumers really feel, along with easy-to-use analytical tools to understand why they feel that way. This presentation will also feature Asa, the most-advanced generative AI research assistant, giving research heroes a trusted sidekick to supercharge their productivity and insights.
Published on Greenbook
The challenges and benefits of analyzing open ends to reveal insights.
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3 results
How Fruit of the Loom Uses Canvs AI to Drive Data-Driven Packaging and Messaging Insights
Article
Unlocking Global Voice of Customer Insights at Udemy
Article
The Empathy Playbook: 3 Key Plays from Leading Brands to Unlock Consumer Empathy
Ebook