The world of insights is entering one of its most transformative chapters yet. As we head toward 2026, research leaders are facing both unprecedented challenges and exciting new opportunities.

Disruption is everywhere: the rise of AI, ongoing concerns about data quality, and the impact of economic uncertainty driven by shifting consumer spending habits to tariff-related policy changes. These forces are reshaping how organizations think about research and engagement, and placing new demands on insight teams to stay agile, prove value, and deliver impact faster.

On the other hand, research thrives in uncertain times.  Business leaders are relying more heavily on insights to guide strategy, cut through the noise, and fuel smarter decisions.  For insight professionals, this is a chance not just to adapt, but to lead.

In this webinar, senior insight leaders will share how they are preparing their organizations for what's next — and how you can apply those strategies to your own work.

What You’ll Learn:

• Practical ways to protect resources, prove impact in uncertain times, and secure investment for insights in 2026.
• The tools and techniques insight leaders are using to balance rigor with agility.
• Barriers, breakthroughs, and what’s actually working for AI in research, with a look at the use cases gaining traction and the trends shaping what’s next.