Archive: video research

Market research helps B2B companies identify video marketing trends like personalization, short-form content, and educational videos to create effecti...

Market researchers have a lot of tools to gather insights, but video is one of the most powerful—and least adopted. In the past, acquiring video insig...

Insight experts across the industry are watching to discover what innovations arise in the next few years that will expand the reach, influence and ef...

How to integrate ResTech into your org.

The evolution of the market research industry and his tips for becoming a successful entrepreneur.

Can you guess which 3 tech ‘trends’ “will be particularly important as many organizations look to realign costs and spending?”

Remote research has its limits. But is remote research gone for good?

Once believed to be a minor player, online communities have become a central pillar of an effective research strategy.

5 reasons virtual focus groups could become a permanent fixture in the toolbox for market researchers.

As we look ahead to 2021, the experiences of this past year give me hope for better times and new opportunities.

Four ways to develop cultural intelligence and increase representation of diverse groups in the research industry.

How to implement a successful video feedback strategy

Discuss.io used live video technology to increase consumer engagement for clients.

Voxpopme case study to quickly & effectively operationalize video in research.

The challenges & opportunities in understanding unstructured Big Data from video & images

The trends driving customer-centricity in 2018.

Mike Kuehne investigates the landscape of video analysis tools and their common applications.

Technology is making the use of video in the market research industry easier, cheaper and faster to discover and communicate insights.

FocusVision CEO Jamin Brazil explains why the focus group is even more relevant today than it’s ever been.

IIeX North America is coming up June 12 – 14 in Atlanta. Check out this video to see why it’s a special event in the industry landscape.

Our challenge as platform providers is getting ever-increasing file sizes to the research platform where they can be viewed and analyzed.

Video Pulse allows professionals of any kind to collect feedback on top of a recorded video flexibly, at scale, and on demand.

Make sure you know about tech-inspired methods that can potentially deliver better insights, quicker and more cost effectively.

Short-format, user-generated video will become a cornerstone of market research moving forward as we cross the adoption chasm.

Nearly 200 videos and presentations from IIeX NA 2014 plus over 300 more from past events are now available to view for free on the web!

Ahead of the IIeX Europe conference in Amsterdam, Phil Rance examines where market research is in technology adoption. Today: Photos & Videos

The MRMW conference in Cincinnati next week is SOLD OUT at +300 attendees. For those unable to attend, MRIA is offering a live simulcast.