nielsen
Top Market Research Agencies Announce Launch Of Research Choices
2 min read
MR agencies comScore, GfK, Kantar, and Nielsen announced an initiative to boost transparency and choice for online audience measurement.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
Friday Rewind: Google, Twitter & Facebook… Oh My!
7 min read
The industry is changing very fast indeed now, and the need to adapt to the new world we find ourselves is more important now than ever.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook
#MRMW Preview: Why Location is the Killer Feature of Mobile Research
4 min read
That pulsing blue location dot on your smartphone’s mapping app is exactly what makes this device a uniquely powerful tool for market research. Here a...
Thaddeus Fulford-Jones
Counterpoint: Mobile Is Much More Than Hype
3 min read
The Survey Geek recently posted a highly sarcastic (and highly entertaining) blog entitled How to write a mobile research pitch piece. It labels mobil...
Leslie Townsend
Chief Executive Officer at Cannabiz Consumer Group
Scraping By
2 min read
Andrew Jeavons comments on recent articles and debates on web privacy.
Andrew Jeavons
Director Analytics at Signoi
Weekly Wrap-up – How We Saw Things in June of 2010
4 min read
Every so often, it’s fun to go back and see how we saw things then (like Brands expected to disapper in 2011).
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook