Archive: contextual data

Designing Mixed Methodology Studies for More Prescriptive Insights
Research Methodologies

Designing Mixed Methodology Studies for More Prescriptive Insights

Learn how to design a mixed methodology study that will inform your next critical business decision or strategic initiative.

Nick Herff

Nick Herff

Content Strategy Manager at GutCheck

How Persuasive Should MR Be?

How Persuasive Should MR Be?

I think both Suppliers and client-side Researchers need to correct our approach to be more persuasive, not less – and have a more bold but business-at...

Edward Appleton

Edward Appleton

Director Global Marketing at Happy Thinking People