Motives vs The Insights Company
_1781202243523.png&w=256&q=75)
Company details
Description
Motives is the new way for brands to get in-depth consumer insight. Powered by an AI qualitative researcher, Motives runs entire qualitative projects - but faster, at a higher scale, and more affordable than traditional methods. We'll handle the entire research process, from recruiting participan
Persona by The Insights Company is an AI-native qualitative research platform that supercharges every stage of market research — from participant recruitment to voice interviews to insight synthesis and customer simulation. The core product is a production-grade AI moderator that conducts autonom
Type of company
Qualitative Research
Software & Technology
Data & Analytics
Software & Technology
Qualitative Research
Location
London, United Kingdom
New York, New York, United States
Market Research Specialties
Consumer Market Research
Artificial Intelligence / AI-Powered Insight Platforms
Automated Market Research Platforms
Qual‑at‑Scale (AI‑Assisted Qualitative Research)
AI-Powered Video-based Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Emotional Measurement
Full Service Market Research
One-on-One & In-Depth Interviews (IDI)
Images
---