MarketCast vs Horowitz Research, A Division of M/A/R/C Research
Company details
Description
MarketCast research, analytics, and data science fuels fandom for leading lifestyle brands and media and entertainment companies. Our unique mix of qualitative and quantitative research is combined with modern technology platforms to provide clients with powerful insights to inform critical busin
Today, having a research partner with deep experience in cultural insights is a must. Horowitz is not just a great multicultural and diverse research company, we are a great research company for a multicultural and diverse world. We have been a thought leader in the multicultural space for more t
Type of company
Data & Analytics
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Powering the Ad Lifecycle
Next-Gen Brand Tracking
Entertainment Research
Measuring Ad Attribution
Fandom Research & Insight
Consumer Insights
Multicultural Research
Gen Z Research
Accelerated Solutions
Location
Culver City, California, United States
Irving, Texas, United States
Market Research Specialties
Advertising Effectiveness Research
Advertising Research Advertising Tracking
Advertising Communication Strategy Research
Advertising Copy Testing - Digital Media
Advertising Copy Testing - Traditional Media
Market Research with Generation Z
Agile Market Research
Healthcare & Medical [market sector expertise]
Retail Industry [market sector expertise]
Market Research with LGBTQ Audiences