Save to my lists
Atlanta, Georgia
Why choose 1Q
Certified BOT FREE
1M+ Proprietary Panel
Radical Transparency/$1 Per Response
No Contracts. No Minimums. No kidding.
Geo-Targeting Included
1Q is a mobile market research platform with over 1MM proprietary members. With 1Q, you can launch a survey and get candid consumer feedback and real-time insights in minutes, for just $1 per question, per response. No Bots. No contracts. No minimums. No kidding.
High Quality Proprietary Panel • No Bots or Professional Survey Takers! • No Fraud • Affordable! • Real-Time Analytics • One click, one second data downloads • Instant Responses • Geo-Targeting Available • Infinite Ability to Recontact Respondents • Option to Do-It-Yourself or Do-It-Together
How Our Clients Use 1Q:
• Time Sensitive Data Needs • Concept Testing • Name Testing • Flavor Testing • Package Testing • Brand Strategy Validation/Optimization • Promotion Testing • Ad Testing • Claims Testing • In-Store Research • Qualitative Recruiting • Consumer Co-Creation • Deep Dive Consumer/Category Learning • Product Trial Research • Path to Purchase Research • At the Moment of Purchase Research • At the Moment of Consumption Research • Competitive Assessment
Our clients include but are not limited to: Pepsico, NFL, P&G, Constellation Brands, Publicis, Diageo, Unilever, Allstate, Fidelity Investments, MolsonCoors, Clorox, Yum! Brands, Delta, Hilton, Nielsen, Bacardi, Keurig DrPepper, Reynolds Consumer Products, Truist, Henkel, United Airlines, Chik Fil A, LA Clippers, UPS, WarnerMedia, Coca-Cola, University of Phoenix, and more.
Gallery
INFO
International capabilities
Industry affiliations
Key personnel
Services
Explore Market Research Specialties, Industries, Markets and Business Issues covered by this company.
Resources
Case Studies
3 results
How Allstate exclusively used 1Q for crucial Concept Testing
In the summer of 2020, Allstate used 1Q to evaluate 20 concepts that were developed by a large cross-functional team responsible for developing concepts for significant growth. Using 1Q, Allstate screened over 1,000 smartphone owners and asked them about their likelihood to purchase cell phone insurance and whether they would prefer to purchase it from Allstate, Verizon, T-Mobile, AT&T or another provider.
High-Quality Responses, Geo-Targeting
Zesty Z, a new snack company with limited distribution, tight resources, and start-up staffing, desired to expand their business. They sought a cost-effective research partner to convince a major grocery retailer’s store buyers of the brand’s appeal among its own customer set.
Use Case: Geo-targeted ad copy testing - Coca Cola
Coca-Cola Consolidated makes, sells, and distributes beverages of The Coca-Cola Company and other partner companies and is the largest Coca-Cola bottler in the United States.
Before investing substantial marketing dollars in television ads in key local markets, Coca-Cola Consolidated wanted to assess their ads to understand emotional reactions with target audiences in key markets and consumer demographic groups.
Published on Greenbook
How to offer truly utilizable DIY tools.