Archive: YouTube

From AI Insights to Virtual Worlds: Unpacking IIEX Europe and Beyond

From AI Insights to Virtual Worlds: Unpacking IIEX Europe and Beyond

Explore the impact of AI in advertising and the data-driven personalized marketing strategies used b...

July 9, 2024

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Virality: From Phenomenon to Metric

Virality: From Phenomenon to Metric

Key elements in predicting the potential for content to go viral

Ranjana Gupta

Ranjana Gupta

Executive Vice President at Kantar

September 5, 2018

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