Archive: multicultural research
International Market Research
How Does Culture Affect International Business
Learn why cultural sensitivity is key for international business success. Understand how culture shapes practices, avoids miscommunication, and drives...
Research Methodologies
The Chicken & Egg Dilemma of Diversity in Market Research
The movements arising from the 2020 George Floyd incident had a palpable impact on brands and industries in the US. It also illuminated an omnipresent...
The Truth is You are Not the Only One Asking these Questions about Hispanics
Have you ever thought about how hard it is to keep up with new words popping up often to describe people of Spanish descent, and you’re not just sure ...
Natalia Infante
Cross-Cultural Researcher at Hola Insights