Full Service

Qualitative Research

Quantitative Research

<p>To marketers, marketing researchers and outside moderators, Insights in Marketing is THE marketing research firm where energy and creativity collide to ignite your project experience, delivering outcomes you'll love, that ensures you and your brand shine.</p>

Insights in Marketing

For businesses that want to build awareness and maximize lead generation performance

Advanced

Managed service

Pricing per user

Email / Help desk

FAQs / Forum

Knowledge base

Live chat

Phone

Custom

Brand / product / service repositioning

Defend price premium

Gain new customers

Gain trial

Increase awareness

Our iimForum service distinguishes us from other qualitative research companies. iimForum is IIM’s cost effective way to collect consumer perspective and opinions from the general population, users or targets of a brand or category or consumers living a particular lifestyle. With iimForum’s community and panel marketing research, you have access to fast and continuous consumer perspective and opinions. Our consumer forums can last weeks or even years, and we always design them to meet your specific learning objectives.



iimForum

Brand / product / service launch

Increase market share

i2Q Same Day Quantitative and Qualitative Quick Market Research
Drawing on over 20 years of experience collaborating with some of the biggest companies in the world, we have the expertise to deliver customized, fast research results that help your brand better connect with its target consumers.

i2Q In-Person: Blend in-person quantitative sessions & qualitative discussions for holistic fast research across markets.
i2Q Online: Quick market research solution combining quantitative surveys & qualitative studies with national target consumers

 Same Day Quant and Qual Research

SpeakEasy™ is an online platform designed by Insights in Marketing to create an exceptional start to finish market research experience. A dedicated project manager and technical support advisor make it easy to speak to expertly screened consumer groups, and elevate the market research experience for everyone involved. 

Our SpeakEasy virtual market research platform connects actual people to brands with: 

A dedicated project manager to provide a single point of contact for all online and in-person research 

A dedicated In-house technical support advisor 

An intuitive online platform to make market research easy for clients and consumer participants 

Best-in-class consumer screening practices 

Engaging online discussion group moderation 

Unsurpassed market research analysis and consumer insights 

Seamless interface with third-party technology platforms  

Flexible scheduling 

SpeakEasy

United States of America

Creating an immersive space for clients and consumers to gain valuable insights, fuel brand growth, and enjoy a rewarding research journey.






Advertising Research

Brand Identity Research

Brand Positioning Research

Concept Development Research

Concept Optimization Research

Consumer Attitude & Usage Research

Consumer Market Research

Data Collection Field Services

Full Service Market Research

Full Service Qualitative Market Research

Full Service Quantitative Market Research

Hybrid & Mixed Methodology Market Research

Market Segmentation

Moderating of Online Focus Groups & Interviews

Moderating on Online and Mobile Platforms

Online Bulletin Boards

Online Focus Group Platforms & Software

Online Focus Groups

Online Research Panels

Online Surveys

Packaging Testing

Pre-Recruiting for Data Collection

Qualitative Services - Moderators

Questionnaire Design

Web Interviewing Systems

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