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Mexico City, Mexico
Curated market research management in all of Latin America
We are immersed in the Latin American context, we understand it and live it every day. We guarantee there will be no bad surprises. We know Latin America, we know the idiosyncrasies and nuances, and will make sure your research project gets done the right way.
Our team will partner with the perfect researchers for your project taking into account their experience in your specific market segment, the methodology for each project, the type of product or service that will be researched, and the countries where you will be fielding your project.
We handle everything from focus groups to creative laboratories that last over 5 hours, to online communities and board, or multi-country large quantitative projects.
We can help with many other things, starting with planning how to field your project to supervising it, and ending with the insights you need.
- Adaptations of screeners, guides, and surveys to match local specifications, social economic levels, etc. - Manage recruitment and send clients regular updates. Our moto is: no surprises. Our clients know ahead of time who are the respondents they are going to talk to, and we make sure fieldwork is handled on time and following project specifications. - We manage qualitative fieldwork through our team of bilingual moderators and interviewers. And quantitative work through our team of trained interviewers and supervisors. - We help our clients interpret insights in a local context, by understanding consumers’ perceptions, moods, habits, and preferences.
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International capabilities
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Women-Owned Business
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