Bakersfield Market Research

Bakersfield Market Research is located in the city of Bakersfield California, two hours north of Los Angeles. We specialize in Field Service, Data Collection, Recruiting, Focus Groups, and Surveys. We offer digital video and digital audio recordings of all focus group proceedings, allowing easy upload to our FTP site for secure client download. Our sizeable spacious conference rooms allow for comfortable seating, prototype exhibits as well as many other types of product displays. Our client lounge/office allows for client meetings, broadband wireless Internet access, telephone calls, and group monitoring.

All of our clients' recruiting needs are met with qualified respondents. Recruiting is conducted using the strictest quality standards with validation and reminder calls achieving 95-100% show rates in most cases. Respondents in our database are monitored closely, allowing us the capability of controlling participation to be sure there are “no professional respondents” in any of our pre-recruited studies. We also have bi-lingual interviewers and moderators that enhance our ability to recruit Hispanic and other ethnic respondents.