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Moderating Services

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Providers 1 to 20 out of 93:

4.

A.C.E. Research Recruiting...FOCUS ON THE FUTURE

Taunton, MA - Phone: (508) 884-5667

A.C.E. recruits all industries & categories, such as medical (interviewing all types of physicians), ethnic, food & beverage....Read more about ‘A.C.E. Research Recruiting...FOCUS ON THE FUTURE’ >>

   
5.

AIR(sm) Airport Interviewing & Research, Inc.

Harrison, NY - Phone: (914) 428-3805

FAA approved to conduct studies in airports. The only full-service research company authorized access to major airports worldwide...Read more about ‘AIR(sm) Airport Interviewing & Research, Inc.’ >>

   
6.

Alan Newman Research

Richmond, VA - Phone: (804) 272-6100

Multi-service firm offering research consulting, quantitative/qualitative studies, specialized products for pharmaceuticals, healthcare, entertainment...Read more about ‘Alan Newman Research’ >>

Member of the Qualitative Research Consultants Association   http://www.anr.com
7.

Applied Marketing Research, Inc.

Kansas City , MO - Phone: (816) 442-1010

Data analysis/mining; telephone, internet, and mail data collection; focus groups; online panels; and executive one-on-one interviews...Read more about ‘Applied Marketing Research, Inc.’ >>

Show Our Print Ad »   http://www.appliedmr.com
8.

ase

London, United Kingdom - Phone: +4420-7580-7757

ase specialises in the design and implementation of qualitative and quantitative studies nationally and internationally. We offer research-based consu...Read more about ‘ase’ >>

  http://www.aseresearch.com
9.

Bernstein Research Group, Inc.

Harrison, NY - Phone: (914) 698-5141

Highly experienced qualitative firm for those seeking actionable research to meet targeted business needs....Read more about ‘Bernstein Research Group, Inc.’ >>

Member of the Qualitative Research Consultants Association    
10.

Brooks Rose Marketing Research, Inc.

New York, NY - Phone: (212) 829-0888

Qualitative and quantitative research. Focus groups and in-depth interviews. Marketing, communications and public opinion survey research....Read more about ‘Brooks Rose Marketing Research, Inc.’ >>

Member of the Qualitative Research Consultants Association    
11.

Burke, Incorporated

Cincinnati, OH - Phone: (800) 688-2674

Founded in 1931, Burke is a 100% employee-owned, full service marketing research and decision support company....Read more about ‘Burke, Incorporated’ >>

Member of the Qualitative Research Consultants Association   http://www.burke.com
12.

Business Research Group

Dayton, OH - Phone: (937) 229-2453

Full-service market research offering qualitative/quantitative services. Focus groups use remote-controlled cameras. Video-streaming available...Read more about ‘Business Research Group’ >>

  http://businessresearchgroup.udayton.edu
13.

C&R Research Services, Inc.

Chicago, IL - Phone: (312) 828-9200

C&R Research is a full-service market research company specializing in qualitative and quantitative research within the B2B and B2C segments....Read more about ‘C&R Research Services, Inc.’ >>

  http://www.crresearch.com
14.

CSI INTERNATIONAL GMBH

Dortmund, Germany - Phone: +49-231-545-050

Independent specialist for data collection services: CATI, CAPI, CAMI, Focus Group Discussions, Mystery Shopping, PoS-Surveys....Read more about ‘CSI INTERNATIONAL GMBH’ >>

  http://www.csi-international.de
15.

Candice Bennett & Associates, Inc.

Lorton, VA - Phone: (703) 919-6231

A full-service research agency that specializes in using quantitative & qualitative surveys in brand positioning, ad testing, & customer satisfaction....Read more about ‘Candice Bennett & Associates, Inc.’ >>

   
16.

Catalyst Group

New York, NY - Phone: (212) 243-7777

User-centered research & design firm dedicated to helping companies connect their business objectives to the needs and expectations of their customers...Read more about ‘Catalyst Group’ >>

  http://www.CatalystNYC.com
17.

Clearworks

San Francisco, CA - Phone: (888) 769-3807

We help you listen to and observe customers and use the insights to build products, services, messages & experiences that are relevant and compelling....Read more about ‘Clearworks’ >>

  http://www.clearworks.net
18.

Concepts in Focus

Orange Park (Jacksonville), FL - Phone: (904) 264-5578

GroupNet member. Largest and most comfortable observation room in NE Fla! Personalized service and true southern hospitality in a suburban atmosphere....Read more about ‘Concepts in Focus’ >>

Member of the Qualitative Research Consultants Association   http://www.conceptsinfocus.com
19.

Copley Focus Centers

Boston, MA - Phone: (617) 421-4444

Part of First Choice Facilities network

Copley Focus Centers is ranked as one of Boston's best. Each suite has all the amenities that you'll need for comfortable viewing of your groups....Read more about ‘Copley Focus Centers’ >>

Member of the Qualitative Research Consultants Association    
20.

DMS Research

Los Angeles, CA - Phone: (310) 659-8732

Specializing in physician/executive/consumer interviews; recruiting for usability tests, focus groups, online groups, IDI's; field interviewing ...Read more about ‘DMS Research’ >>

Member of the Qualitative Research Consultants Association    

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Description of Moderating Services

Market research companies administering moderating services. Review companies that employ trained marketing research facilitators, moderators, who oversee research discussion groups to insure the discussion stays on track and elicit comments related to the objectives of the research study.

Qualitative Research Consultants Association


Featured article Why use a professional moderator?
by Qualitative Research Consultants Association

A professional knows how to:
  • Establish rapport with respondents
  • Probe beyond rationalizations to uncover genuine motivations
  • Interpret and build on what they hear
  • Maintain flexibility in guiding the discussion without losing sight of the objectives
  • “Turn on a dime” – adapt their approach when they and the clients encounter unexpected issues or insights
  • Manage the energy level and personality dynamics of the discussion
  • Avoid creating bias among respondents
A professional is prepared for challenging situations, and is able to:
  • Get around respondents’ defensive behavior
  • Effectively handle talkers and non-talkers
  • Keep unexpected issues from sabotaging the discussion
  • Notice contradictions that don’t "ring true"
  • Handle sensitive topics with diplomacy
  • Recognize problem respondents and act appropriately
A professional brings:
  • Mastery of multiple techniques
  • Experience in diverse disciplines
  • Knowledge about relevant trends in other categories and industries
A professional does more than moderate. They also:
  • Help sharpen the focus and clarify the objectives of the research
  • Ensure objectivity from the design stage through final analysis
  • Stay focused on clients' business issues, to ensure the research findings are relevant and actionable
  • Build a positive working relationship with clients
  • Help keep the research team objective about the topic
  • Stand up to pressure when necessary based on the research learning
A professional ensures high standards by:
  • Protecting client confidentiality
  • Protecting respondent confidentiality and anonymity
  • Staying committed to non-discriminatory recruiting
  • Being considerate and respectful of respondents and their differences

QRCA is a not-for-profit association of consultants involved in the design and implementation of qualitative research — focus groups, in-depth interviews, in-context and observational research, and more.
Its goal is to promote excellence in the field of qualitative research by pooling experience and expertise to create a base of shared knowledge.

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