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Atlanta, GA - Phone: (770) 650-8495 Market research, competitive intelligence, and strategy consulting for B2B/industrial clients and economic development agencies.... |
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Chicago, IL - Phone: (312) 726-1981 We provide a full range of qualitative market research and strategic marketing services for middle market businesses throughout the United States.... |
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Mount Kisco, NY - Phone: (914) 241-1900 Strategic market research services. Expertise in market positioning, brand equity analysis, and satisfaction studies... |
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New York, NY - Phone: (212) 505-6805 Full Service research supplier of domestic (USA) and global capabilities which cover Europe, Latin America, Asia, North America and the Middle East.... |
 
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White Plains, NY - Phone: (914) 761-1909 B2B International is a specialist business-to-business market research and intelligence consultancy working for clients on a worldwide basis.... |
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New York, NY - Phone: (212) 551-1411 Behavioral Insights offers a unique approach to your qualitative and quantitative research needs through providing a dynamic blend of research techniq... |
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Scottsdale, AZ - Phone: (602) 441-2474 Integrating primary research with existing research, secondary sources and user-generated content, Blueocean delivers real insights affordably... |
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Shibuya-ku, Tokyo, Japan - Phone: +813-5778-1601 Carter Associates provides the gamut of research solutions necessary to become familiar with the Japanese market.... |
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Redwood Shores, CA - Phone: (650) 802-2100 Cheskin Added Value is a consulting firm that guides innovation through its deep understanding of people, cultures and change.... |
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Copernicus Marketing Consulting and Research Boston, MA - Phone: (617) 449-4200 Copernicus is a research-driven marketing consulting firm in the business of transforming companies.... |
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Edge Healthcare Research, Inc. Nashville, TN - Phone: (615) 385-9315 Edge Healthcare Research, Inc. is a full-service marketing research company, providing customized research solutions to the healthcare industry.... |
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New York, NY - Phone: (212) 986-2130 Choice research specialists utilizing validated, proprietary techniques to measure the market share and profit impact of business strategies.... |
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Cambridge, MA - Phone: (617) 613-6000 Forrester Research is an independent technology and market research company that provides pragmatic and forward-thinking advice to global leaders. ... |
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Atlanta, GA - Phone: (770) 226-8888 x224 Market research and consulting services since 1942. Specializing in B2B market research, strategic positioning, planning and competitive intelligence.... |
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Cedar Grove, NJ - Phone: (973) 239-6900 Full-service research consultancy specializing in brand equity, brand tracking, tactical research and other custom quantitative services.... |
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New York, NY - Phone: (212) 993-5311 Our research focus is on the retail environment and shopper insights. We offer custom and syndicated solutions to address our clients’ business needs.... |
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London SE1 9UL, United Kingdom - Phone: +4420-7890-9933 GfK Global CR is one of the world’s largest, fast growing fact-based consulting firms with deep roots in research and marketing science. Ranked amongs... |
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Westport, CT - Phone: (203) 221-0411 Greenfield Consulting Group is a qualitative consultancy serving the consumer and B2B marketing needs of a diverse range of clients, globally.... |
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Indianapolis, IN - Phone: (317) 594-1500 HARPER. We are your full service resource for worldwide qualitative market research in the pharmaceutical and healthcare industries. With over a dec... |
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Raleigh, NC - Phone: (919) 954-8300 Full-service market research firm specialized in audience and consumer research. Spacious focus group facility: One-on-one room & moderators available... |
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Description of Strategic Research > Market Opportunity Evaluation
Market research companies providing strategic research regarding market opportunity evaluation. Find a firm conducting research to determine a strategy's appeal among specific segments of a target market.
Related Resources
How Big Is The Market... Really? | Article
Mark Towery, Managing Director, Geo Strategy Partners
| The correct way to estimate market size depends on four different cuts of market data. The first examines demand; the second defines the "addressable market." Following that is analysis of the realistic opportunities for competition, and finally a targeted selection of "winnable" market opportunities. Geo Strategy Partners explains the process of determining market size to assess potential opportunities in this article. | Read Article » |
Market Segmentation: One Method, Four Examples | Case Study
Rajan Sambandam, TRC
| Effective market segmentation requires an understanding of the market and the skilled art of finding the appropriate segments. TRC gives four examples of this method's application with results. | Read Case Study » |
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Services related to Strategic Research > Market Opportunity Evaluation
Types of Research
Positioning Testing / Concept Testing
Modeling & Predictive Research > Marketing & Sales Effectiveness
Modeling & Predictive Research > Market Simulation
Modeling & Predictive Research > Test Marketing
New Product Research
New Product Research > Concept Development & Testing
New Venture Analysis & Research
Strategic Research
Strategic Research > Market Segmentation
Research Techniques & Services
Omnibus Surveys - Consumers
Audiences, Industries & Market Specialties
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